REG - Mirriad Advertising - Executive LTIP award, Director and PDMR dealings
RNS Number : 2406NMirriad Advertising PLC18 May 2020Mirriad Advertising plc
18 MAY 2020
Mirriad Advertising plc
("Mirriad", the "Company" or the "Group")
Executive LTIP award, Director and PDMR dealings
Mirriad Advertising plc, the computer vision and AI platform company, announces that, under the terms of the Company's long-term incentive plan ("LTIP"), the following awards were granted on 18 May 2020.
Name and position
Number of shares subject to option
Mark Melvin, EVP, Commercial Development
1,023,622
David Dorans, Chief Financial Officer
1,660,800
Niteen Crawford-Prajapati, Chief Technology Officer
1,440,000
Lianne Norry, Global Chief Marketing Officer
405,000
Rajasekhar Parakkal, MD India
586,667
Phil McLauchlan, Chief Scientist
476,000
Simon John Redding, Head of Engineering
476,000
Tim Jones, Head of Research
435,960
Michael Rees, MD APAC
720,000
The options will accrue to recipients evenly over 36 months and will only be capable of exercise at the end of the three-year vesting period. The exercise price for the options is 15p.
The notifications below are made in accordance with the requirements of the Market Abuse Regulations.
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Mark Melvin
2
Reason for the notification
a)
Position / status
EVP Demand Partnerships (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 1,023,622
d)
Aggregated information
- Aggregated volume
- Price
1,023,622
£153,543
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
David Dorans
2
Reason for the notification
a)
Position / status
CFO (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 1,660,800
d)
Aggregated information
- Aggregated volume
- Price
1,660,800
£249,120
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Niteen Crawford-Prajapati
2
Reason for the notification
a)
Position / status
CTO (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 1,440,000
d)
Aggregated information
- Aggregated volume
- Price
1,440,000
£216,000
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Lianne Norry
2
Reason for the notification
a)
Position / status
Global CMO (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 405,000
d)
Aggregated information
- Aggregated volume
- Price
405,000
£60,750
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Rajasekhar Parakkal
2
Reason for the notification
a)
Position / status
MD India (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 586,667
d)
Aggregated information
- Aggregated volume
- Price
586,667
£88,000
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Dr Phil McLauchlan
2
Reason for the notification
a)
Position / status
Chief Scientist (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 476,000
d)
Aggregated information
- Aggregated volume
- Price
476,000
£71,400
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Simon Redding
2
Reason for the notification
a)
Position / status
Head of Engineering (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 476,000
d)
Aggregated information
- Aggregated volume
- Price
476,000
£71,400
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Tim Jones
2
Reason for the notification
a)
Position / status
Head of Research and Insights (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 435,960
d)
Aggregated information
- Aggregated volume
- Price
435,960
£65,394
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
1
Details of the person discharging managerial responsibilities / person closely associated
a)
Name
Michael Rees
2
Reason for the notification
a)
Position / status
MD APAC (PDMR)
b)
Initial notification / amendment
Initial notification
3
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)
Name
Mirriad Advertising plc
b)
LEI
213800ZKOK9GIME7HE62
4
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)
Description of the financial instrument, type of instrument
Identification code
Ordinary shares of £0.00001 each
ISIN: GB00BF52QY14
b)
Nature of the transaction
Grant of Options
c)
Price(s) and volume(s)
Exercise price 15p, volume 720,000
d)
Aggregated information
- Aggregated volume
- Price
720,000
£108,000
e)
Date of the transaction
18 May 2020
f)
Place of the transaction
Outside a trading venue
ENDS
For further information please visit www.mirriad.com or contact:
Mirriad Advertising plc
Stephan Beringer, Chief Executive Officer
David Dorans, Chief Financial Officer
Tel: +44 (0)207 884 2530
Nominated Adviser & Broker:
Canaccord Genuity Limited
Simon Bridges
Thomas Diehl
Tel: +44 (0)20 7523 8000
Financial Communications:
Charlotte Street Partners
Tom Gillingham
Andrew Wilson
Tel: +44 (0) 7741 659021
Tel: +44 (0) 7810 636995
Notes to Editors
About Mirriad
Mirriad's award-winning solution unleashes new revenue for content producers and distributors by creating new advertising inventory in content. Our patented, AI and computer vision technology dynamically inserts products and innovative signage formats after content is produced. Mirriad's market-first solution seamlessly integrates with existing subscription and advertising models, and dramatically improves the viewer experience by limiting commercial interruptions.
Mirriad currently operates in the US, Europe and China.
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