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RNS Number : 8319A Mirriad Advertising PLC 25 September 2025
25 September 2025
Mirriad Advertising plc
("Mirriad" or the "Company")
Directorate Change
Mirriad Advertising plc (AIM: MIRI), a leading virtual in-content advertising
and virtual product placement company, announces that further to the
announcement made on 26 June 2025, having completed a suitable handover, Nic
Hellyer has stepped down as a director and CFO of the Company with immediate
effect.
ENDS
For further information please visit www.mirriad.com (http://www.mirriad.com)
or contact:
Mirriad Advertising plc Tel: +44 (0)20 7884 2530
Louis Wakefield, Chief Executive Officer mirriadplc@miriad.com (mailto:mirriadplc@miriad.com)
James Black, Non-executive Chairman
Nominated Adviser & Broker: Tel: +44 (0)20 3328 5656
Allenby Capital Limited
James Reeve / Lauren Wright (Corporate Finance)
Guy McDougall / Matt Butlin (Sales and Corporate Broking)
About Mirriad
The leader in virtual product placement and in-content advertising, Mirriad's
multi-patented and award-winning platform dynamically inserts products and
brands into Television, SVOD/AVOD, Music, and Influencer content. Mirriad
creates net-new revenue opportunities for content owners with an ad format
that virtually integrates brands in entertainment content, drives exceptional
performance for advertisers and dramatically improves the viewing experience.
Mirriad currently operates in the Europe and India.
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