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RNS Number : 8656M Mission Group PLC (The) 16 June 2025
16 June 2025
THE MISSION GROUP plc
("MISSION", the "Group")
AGM Trading Update
FY 2025 trading year to date in line with expectations
Ahead of its Annual General Meeting held today, MISSION Group plc (AIM:TMG),
the Brand Performance Group, comprising of digital marketing and specialist
communications Agencies, provides the following trading update.
Trading for the period to 16 June 2025 has continued in line with
expectations. Despite the ongoing wider macro-economic uncertainty, the Group
has remained focused on maintaining operating income and margin with full year
performance expected to be second half weighted, in line with previous years.
The restructuring of MISSION to focus the Group around a more agile and
decentralised operating structure is now complete and good progress is being
made across a number of strategic initiatives which continue to enhance
MISSION's Client offering.
Client retention has remained strong and new Client wins during the period
have included Google, TikTok International, Bata, Farison, Accenture,
Association of Accounting Technicians, the Sustainable Markets Initiative and
the Federal Reserve Bank of Chicago.
The Group has also made further good progress in the development of its AI
strategy. A new Chief Transformation Director was appointed earlier this year
to lead this project across the Group and immediate areas of focus have
included the deployment of AI tools to enhance operational excellence and
creative processes.
Finally, the Group continues to progress its search for a successor to Mark
Lund, Interim Chief Executive. MISSION has strong Group and Agency leadership
teams who remain focused on building on the momentum achieved in 2024 and the
Board expects to be able to provide an update on the succession process in the
second half of the financial year.
ENQUIRIES:
Mark Lund, Interim Chief Executive Via Houston
Giles Lee, Chief Financial Officer
The MISSION Group PLC
Simon Bridges/Andrew Potts/Harry Rees
Canaccord Genuity Limited 020 7523 8000
(Financial Adviser, Nominated Adviser and Broker)
Peter Tracey 020 3807 8484
Blackdown Partners Limited
(Financial Adviser)
Kate Hoare/India Spencer 0204 529 0549
E: mission@houston.co.uk (mailto:mission@houston.co.uk)
Houston PR
NOTES TO EDITORS
The MISSION Group Plc. is The Brand Performance Group.
Delivering measurable, results-driven campaigns as the preferred creative
partner for real business growth. We offer top-tier agencies, strategic
specialisms and global reach delivering outstanding performance for brands. We
call it Work That Counts™ www.themission.co.uk
(http://www.themission.co.uk/)
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