REG - Mission Group PLC - Director/PDMR Shareholding

MissionAnnouncement

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RNS Number : 8247C  Mission Group PLC (The)  10 October 2025

10 October 2025

The Mission Group plc

("MISSION" the "Company" or the "Group")

 

DIRECTOR/PDMR SHAREHOLDING

 

The MISSION Group plc (AIM: TMG), creator of Work That Counts(TM), comprising
of digital marketing and specialist communications Agencies, has been notified
that on 9 October 2025, John Carey, Group Chief Executive Officer, purchased
25,000 ordinary shares of 10p each in the Company ("Ordinary Shares") at a
price of 23.5p per ordinary share, increasing his beneficial holding to 25,000
Ordinary Shares.

Further information is provided below in accordance with Article 19(3) of the
UK Market Abuse Regulation No 596/2014:

 1    Details of the person discharging managerial responsibilities / person closely

    associated

 a)   Name                                                         John Carey

 2    Reason for the notification

 a)   Position/status                                              Group Chief Executive Officer

 b)   Initial notification /Amendment                              Initial

 3    Details of the issuer, emission allowance market participant, auction

    platform, auctioneer or auction monitor

 a)   Name                                                         The MISSION Group plc

 b)   LEI                                                          213800L567CF3Z6GPZ03

 4    Details of the transaction(s): section to be repeated for (i) each type of

    instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted.

 a)   Description of the financial instrument, type of instrument  Ordinary shares of 10 pence each

      Identification code

                                                                   ISIN: GB00B11FD453

 b)   Nature of the transaction                                    Purchase of ordinary shares

 c)   Price(s) and volume(s)

Price(s)  Volume(s)

                                                                   23.5p     25,000 shares
 d)   Aggregated information

      - Aggregated volume                                          N/A - single transaction

      - Price

 e)   Date of the transaction                                      9 October 2025

 f)   Place of the transaction                                     London Stock Exchange, AIM

d)

 

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

N/A - single transaction

e)

 

Date of the transaction

 

9 October 2025

f)

 

Place of the transaction

London Stock Exchange, AIM

 

 

 

ENQUIRIES:    

 

 John Carey, Chief Executive Officer                                    Via Houston

 Giles Lee, Chief Financial Officer
 The MISSION Group plc

 Simon Bridges/Andrew Potts/Harry Rees
 Canaccord Genuity Limited                                              020 7523 8000

 (Financial Adviser, Nominated Adviser and Broker)

 Peter Tracey                                                           020 3807 8484

 Blackdown Partners Limited

 (Financial
 Adviser)

 Kate Hoare/Charlie Barker/India Spencer                                0204 529 0549
 E: mission@houston.co.uk (mailto:mission@houston.co.uk)
 Houston PR

 

 

NOTES TO EDITORS 

 

The MISSION Group Plc. is the Alternative Group for Ambitious Brands.

 

MISSION is a group of digital marketing and communications Agencies.
Employing over 900 people across 24 locations and three continents, the Group
successfully combines its diverse expertise to Work That Counts(TM)  for
our Clients, whatever their ambitions. Creating real standout, sharing real
innovation and delivering real business growth for some of the world's biggest
brands.  www.themission.co.uk (https://www.themission.co.uk/)

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