Natural Health Trends Q2 revenue falls on cautious consumer spending in China

Natural Health Trends

29/07/2026 14:13

Overview
US direct-selling firm's Q2 revenue fell 23% yr/yr amid challenging operating environment
Company posted Q2 net loss, reversing a small profit in prior-year period
Board authorized resumption of share repurchases, with ~$16 mln available

Outlook
Company expects additional cost savings from restructuring in the second half of the yr
Natural Health Trends says operating environment remains challenging, especially in China
Company developing programs and campaigns to support members and invest in products, technology

Result Drivers
CHINA CONSUMER CAUTION - Co said ongoing cautious consumer spending in China weighed on revenue and operating results
MEMBER CONDUCT DISRUPTION - Co said violations of Hong Kong policies by certain members disrupted business and adversely affected Q2 revenue and operating results
RESTRUCTURING COST SAVINGS - Restructuring program generated $300,000 in operating and margin-related cost savings in Q2, per management

Company press release: ID:nGNX6MNKPF

Key Details
Metric
Beat/Miss
Actual
Consensus Estimate
Q2 Sales
 
$7.60 mln
 
Q2 Loss Per Share
 
$0.05
 
Q2 Net Loss
 
$451,000
 
Q2 Gross Profit
 
$5.72 mln
 
Q2 Operating Expenses
 
$6.36 mln
 
Q2 Operating Income
 
-$643,000
 
Q2 Pretax Loss
 
$453,000
 

Reuters Recommended Reads
July 29 - Danone shares down as China slowdown clouds second-quarter sales beat
July 28 - Unilever lifts outlook on strongest volume growth in over a decade
July 28 - Philips falls 9% as weak orders, China concerns overshadow outlook hike

For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.

(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)