REG - Pulsar Group PLC - Strategic Contract Expansion

PulsarAnnouncement

Mon 07:00

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RNS Number : 3669G  Pulsar Group PLC  28 April 2025

 

Pulsar Group Plc

("Pulsar", the "Group" or the "Company")

Pulsar Group Secures Strategic Contract Expansion with Global Advertising
Leader

Pulsar Group Plc (AIM: PULS), the technology innovator delivering
Software-as-a-Service (SaaS) solutions for the global marketing and
communications industries, is pleased to announce the expansion of its
relationship with one of the world's largest advertising and marketing
services holding companies through the signing of a major new contract.

Having successfully delivered services to several of the group's individual
agencies, with consistent growth in annual recurring revenue over the past
three years, Pulsar has now been selected to provide these services at a
group-wide level. This strategic agreement reflects the strong performance and
positive feedback from existing agency partners and represents a significant
scaling of the partnership.

Under the new agreement, Pulsar's platform will replace multiple incumbent
competitor products currently in use across the customer's global portfolio,
streamlining operations and standardising workflows across agencies. As a
result of this expanded contract, the customer's annual recurring spend with
Pulsar has increased by over 150% to US$2.2 million. The deal is expected to
generate US$6.6 million in total revenue over the duration of the contract,
further reinforcing Pulsar's position as a trusted, long-term partner within
the global marketing and advertising technology landscape.

Joanna Arnold, Global CEO of the Company, said:

"This contract win is a testament to the strength of the Group's technology,
the quality of our team, and the value we continue to deliver to clients.
Expanding to a group-wide agreement with such a prominent global organisation
reflects both the trust we've earned and the opportunity ahead as we continue
to scale our business."

 

 

For further information:

Pulsar Group plc
 
                                                                 020
3426 4070

Joanna Arnold (CEO) / Mark Fautley (CFO)

 

Cavendish Capital Markets (Nominated Adviser and Broker)
 
     020 7220 0500

Corporate Finance:

Marc Milmo / Fergus Sullivan / Elysia
Bough
 

Corporate Broking:

Sunila de Silva

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