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RNS Number : 9120A S4 Capital PLC 07 February 2022
7 February 2022
S(4) CAPITAL PLC
("S(4) Capital" or the "Company")
Notification of a transaction by a Person Discharging Managerial
Responsibilities ("PDMR") and a Person Closely Associated ("PCA") with a PDMR
The Company received notification on 4 February 2022 that Paul Roy, a PDMR,
had sold 80,000 ordinary shares of £0.25 ("Ordinary Shares") he personally
held and his SIPP (P Roy SIPP (Pension) portfolio) purchased 80,000 Ordinary
Shares on the same day.
Following this sale and purchase, Paul Roy continues to have an interest in
1,950,129 Ordinary Shares representing approximately 0.35% of the entire
issued share capital of the Company.
The notification below is made in accordance with the requirements of MAR.
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name Paul Roy
2. Reason for the Notification
a) Position/status Non-Executive Director
b) Initial notification/ Amendment Initial
3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name S4 Capital plc
b) LEI LEI: 21380068SP9V65KPQN68
4. Details of the transaction(s):section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv)each place
where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary shares of 25 pence each
Identification code GB00BFZZM640
b) Nature of the transaction Share sale
c) Price(s) and volume(s) Price Volume
£5.020118 80,000
d) Aggregated information Aggregate Price Aggregate Volume Aggregate Total
Aggregated volume
£5.020118 80,000 £
4
0
1
,
6
0
9
.
4
4
e) Date of the transaction 4 February 2022
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name P Roy SIPP (Pension) portfolio
2. Reason for the Notification
a) Position/status PCA of Paul Roy
b) Initial notification/ Amendment Initial
3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name S4 Capital plc
b) LEI LEI: 21380068SP9V65KPQN68
4. Details of the transaction(s):section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv)each place
where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary shares of 25 pence each
Identification code GB00BFZZM640
b) Nature of the transaction Share acquisition
c) Price(s) and volume(s) Price Volume
£5.0612 80,000
d) Aggregated information Aggregate Price Aggregate Volume Aggregate Total
Aggregated volume
£5.0612 80,000 £
4
0
4
,
8
9
6
.
0
0
e) Date of the transaction 4 February 2022
f) Place of the transaction London Stock Exchange (XLON)
Enquiries:
S(4) Capital
plc Tel:
+44 (0)20 3793 0003
Sir Martin Sorrell (Executive Chairman)
Powerscourt
Tel:
+44 (0)7713 246 126
(PR Adviser to S(4) Capital plc)
Jane Glover
About S(4)Capital
S(4)Capital (SFOR.L) is the tech-led, new age/new era digital advertising and
marketing services company, established by Sir Martin Sorrell in May 2018.
Its strategy is to build a purely digital advertising and marketing services
business for global, multinational, regional, local clients and
millennial-driven influencer brands. This will be achieved by integrating
leading businesses in three practice areas: content, data&digital media
and technology services, along with an emphasis on "faster, better, cheaper"
executions in an always-on consumer-led environment, with a unitary structure.
Digital is by far the fastest-growing segment of the advertising market.
S(4)Capital estimates that in 2021 digital accounted for approximately 60% or
$420-450 billion of total global advertising spend of $700-750 billion
(excluding over $500 billion of trade promotion marketing, the primary target
of the Amazon advertising platform) and projects that by 2022 total global
advertising spend will expand to $770-850 billion and digital's share will
grow to approximately 65% and by 2024 to approximately 70%, accelerated by the
impact of covid-19.
In 2018, S(4)Capital combined with MediaMonks, the leading AdAge A-listed
creative digital content production company led by Victor Knaap and Wesley
ter Haar, and then with MightyHive, the market-leading digital media
solutions provider for future thinking marketers and agencies, led by Peter
Kim and Christopher S. Martin. Since then, MediaMonks and MightyHive have
combined with more than 25 companies across content, data&digital media
and technology services. For a full list, please see the S(4)Capital website
(https://www.s4capital.com/) . In August 2021, S(4)Capital launched its
unitary brand by merging MediaMonks and MightyHive into Media.Monks,
represented by a dynamic logo mark that features MightyHive's iconic hexagon.
As the operational brand, Media.Monks underpins S(4)Capital's agility,
digital knowledge and efficiency and is the next step in delivering on its
foundational promise to unify content, data&digital media and technology
services.
Victor Knaap, Wesley ter Haar, Pete Kim, Christopher Martin, Mary Basterfield
and Scott Spirit all joined the S(4)Capital Board as Directors.
The S(4)Capital Board also includes Rupert Faure Walker, Paul Roy, Daniel
Pinto, Sue Prevezer, Elizabeth Buchanan, Naoko Okumoto, Margaret Ma Connolly,
Peter Rademaker and Miles Young.
The Company now has well over 7,500 people in 33 countries across the
Americas, Europe, the Middle East and Africa and Asia-Pacific and a current
market capitalisation of approximately £3.0 billion (c.$4.0 billion) and
would rank inside the FTSE 150. It achieved Unicorn status in a little over
one year, unique in the advertising and marketing services industry. Sir
Martin was CEO of WPP for 33 years, building it from a £1 million "shell"
company in 1985 into the world's largest advertising and marketing services
company with a market capitalisation of over £16 billion on the day he left.
Today its market capitalisation is £13.5 billion. Prior to that Sir Martin
was Group Financial Director of Saatchi & Saatchi Company Plc for nine
years.
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