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REG - WPP PLC - 2016 Interim Results <Origin Href="QuoteRef">WPP.L</Origin> - Part 2

- Part 2: For the preceding part double click  ID:nRSX9650Ha 

same time, we will concentrate on meeting
our operating margin objectives by managing absolute levels of costs and increasing our flexibility in order to adapt our
cost structure to significant market changes and by ensuring that the benefits of the restructuring investments taken in
2014 and 2015 continue to be realised. The initiatives taken by the parent company in the areas of human resources,
property, procurement, information technology and practice development continue to improve the flexibility of the Group's
cost base. Flexible staff costs (including incentives, freelance and consultants) remain close to historical highs of over
7% of net sales and continue to position the Group extremely well should current market conditions deteriorate. 
 
The Group continues to improve co-operation and co-ordination among its operating companies in order to add value to our
clients' businesses and our people's careers, an objective which has been specifically built into short-term incentive
plans. We have, in addition, decided that an even more significant proportion, one-half, of operating company incentive
pools are funded and allocated on the basis of Group-wide performance in 2016 and beyond. Horizontality has been
accelerated through the appointment of 48 global client leaders for our major clients, accounting for approaching one third
of total revenue of over $19 billion and 19 country and regional managers in a growing number of test markets and
sub-regions, amounting to about half of the 113 countries in which we operate. Emphasis has been laid on knowledge-sharing
in the areas of media investment management, healthcare, sustainability, government, new technologies, new markets,
retailing, shopper marketing, internal communications, financial services and media, sport and entertainment. The Group
continues to succeed, in co-ordinating investment geographically and functionally through parent company initiatives and
winning Group pitches, despite one or two recent disappointments. For example, the Group has been very successful in the
recent wave of consolidation in the fast-moving consumer goods, travel, pharmaceutical and shopper marketing industries and
the resulting "team" pitches. Whilst talent and creativity (in its broadest sense) remain the key potential differentiators
between us and our competitors, increasingly differentiation can also be achieved in three additional ways - through
application of technology, for example, Xaxis and AppNexus; through integration of data investment management, for example,
Kantar and comScore; and lastly investment in content, for example, Imagina, Vice, Refinery 29, Truffle Pig, Media Rights
Capital, Fullscreen, Indigenous Media, China Media Capital, Chime and Bruin. 
 
Our business remains geographically and functionally well positioned to compete successfully and to deliver on our
long-term targets: 
 
n Revenue and net sales growth greater than the industry average 
 
n Improvement in net sales margin of 0.3 margin points or more, excluding the impact of currency, depending on net sales
growth and staff cost to net sales ratio improvement of 0.2 margin points or more 
 
n Annual headline diluted EPS growth of 10% to 15% p.a. delivered through revenue growth, margin expansion, acquisitions
and share buy-backs 
 
For further information: 
 
Sir Martin Sorrell         } 
 
Paul Richardson          } 
 
Lisa Hau                      }           +44 20 7408 2204 
 
Feona McEwan            } 
 
Chris Wade                 } 
 
Kevin McCormack       } 
 
Fran Butera                 }           +1 212 632 2235 
 
Juliana Yeh                              +852 2280 3790 
 
www.wpp.com/investor 
 
This announcement has been filed at the Company Announcements Office of the London Stock Exchange and is being distributed
to all owners of Ordinary shares and American Depository Receipts. Copies are available to the public at the Company's
registered office. 
 
The following cautionary statement is included for safe harbour purposes in connection with the Private Securities
Litigation Reform Act of 1995 introduced in the United States of America. This announcement may contain forward-looking
statements within the meaning of the US federal securities laws. These statements are subject to risks and uncertainties
that could cause actual results to differ materially including adjustments arising from the annual audit by management and
the Company's independent auditors. For further information on factors which could impact the Company and the statements
contained herein, please refer to public filings by the Company with the Securities and Exchange Commission. The statements
in this announcement should be considered in light of these risks and uncertainties. 
 
Appendix 1: Interim results for the six months ended 30 June 2016 
 
Unaudited condensed consolidated interim income statement for the six months ended 
 
30 June 2016 
 
 £ million                             Notes  Six months ended30 June 2016  Six months ended30 June 2015  +/(-)%  Constant Currency1+/(-)%  Year ended 31 December 2015  
 Billings                                     25,318.8                      23,156.4                      9.3     6.3                       47,631.9                     
                                                                                                                                                                         
 Revenue                               6      6,536.5                       5,839.4                       11.9    8.9                       12,235.2                     
 Direct costs                                 (942.7)                       (798.7)                       (18.0)  (14.0)                    (1,710.9)                    
 Net sales                             6      5,593.8                       5,040.7                       11.0    8.1                       10,524.3                     
 Operating costs                       4      (5,040.2)                     (4,251.8)                     (18.5)  (16.2)                    (8,892.3)                    
 Operating profit                             553.6                         788.9                         (29.8)  (34.9)                    1,632.0                      
 Share of results of associates        4      15.9                          16.0                          (0.6)   (5.6)                     47.0                         
 Profit before interest and taxation          569.5                         804.9                         (29.2)  (34.4)                    1,679.0                      
 Finance income                        5      43.1                          38.1                          13.1    15.2                      72.4                         
 Finance costs                         5      (122.1)                       (111.5)                       (9.5)   (4.7)                     (224.1)                      
 Revaluation of financial instruments  5      (65.4)                        (21.8)                        -       -                         (34.7)                       
 Profit before taxation                       425.1                         709.7                         (40.1)  (45.5)                    1,492.6                      
 Taxation                              7      (143.1)                       (108.6)                       (31.8)  (30.5)                    (247.5)                      
 Profit for the period                        282.0                         601.1                         (53.1)  (58.8)                    1,245.1                      
                                                                                                                                                                         
 Attributable to:                                                                                                                                                        
 Equity holders of the parent                 245.8                         566.2                         (56.6)  (62.5)                    1,160.2                      
 Non-controlling interests                    36.2                          34.9                          (3.7)   (4.1)                     84.9                         
                                              282.0                         601.1                         (53.1)  (58.8)                    1,245.1                      
                                                                                                                                                                         
 Headline PBIT                         6,19   768.7                         669.1                         14.9    10.3                      1,774.0                      
 Net sales margin                      6,19   13.7%                         13.3%                         0.42    0.32                      16.9%                        
 Headline PBT                          19     689.7                         595.7                         15.8    11.7                      1,622.3                      
                                                                                                                                                                         
 Earnings per share                                                                                                                                                      
 Basic earnings per ordinary share     9      19.1p                         43.7p                         (56.3)  (62.2)                    90.0p                        
 Diluted earnings per ordinary share   9      18.9p                         43.0p                         (56.0)  (62.0)                    88.4p                        
 
 
1 The basis for calculating the constant currency percentage changes shown above and in the notes to this appendix are
described in the glossary attached to this appendix. 
 
2 Margin points. 
 
Unaudited condensed consolidated interim statement of comprehensive income for the six months ended 30 June 2016 
 
 £ million                                                              Six months ended30 June2016  Six monthsended 30 June 2015  Yearended31 December 2015  
 Profit for the period                                                  282.0                        601.1                         1,245.1                    
 Items that may be reclassified subsequently to profit or loss:                                                                    
 Exchange adjustments on foreign currency net investments               990.9                        (316.0)                       (275.9)                    
 (Loss)/gain on revaluation of available for sale investments           (1.4)                        (2.1)                         206.0                      
                                                                        989.5                        (318.1)                       (69.9)                     
 Items that will not be reclassified subsequently to profit or loss:                                                               
 Actuarial gain on defined benefit pension plans                        -                            -                             33.5                       
 Deferred tax on defined benefit pension plans                          -                            -                             (5.2)                      
                                                                        -                            -                             28.3                       
 Other comprehensive income/(loss) relating to the period               989.5                        (318.1)                       (41.6)                     
 Total comprehensive income relating to the period                      1,271.5                      283.0                         1,203.5                    
                                                                                                                                                              
 Attributable to:                                                                                                                                             
 Equity holders of the parent                                           1,199.7                      257.0                         1,121.6                    
 Non-controlling interests                                              71.8                         26.0                          81.9                       
                                                                        1,271.5                      283.0                         1,203.5                    
 
 
Unaudited condensed consolidated interim cash flow statement for the six months ended 30 June 2016 
 
 £ million                                                                      Notes  Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Net cash inflow/(outflow) from operating activities                            10     66.2                           (180.7)                        1,359.9                      
 Investing activities                                                                                                                                                             
 Acquisitions and disposals                                                     10     (182.8)                        (459.3)                        (669.5)                      
 Purchase of property, plant and equipment                                             (126.7)                        (73.1)                         (210.3)                      
 Purchase of other intangible assets (including capitalised computer software)         (15.9)                         (17.0)                         (36.1)                       
 Proceeds on disposal of property, plant and equipment                                 9.7                            11.2                           13.4                         
 Net cash outflow from investing activities                                            (315.7)                        (538.2)                        (902.5)                      
 Financing activities                                                                                                                                                             
 Share option proceeds                                                                 5.3                            5.4                            27.6                         
 Cash consideration for non-controlling interests                               10     (43.4)                         (7.9)                          (23.6)                       
 Share repurchases and buybacks                                                 10     (196.8)                        (405.4)                        (587.6)                      
 Net (decrease)/increase in borrowings                                          10     (62.9)                         141.1                          492.0                        
 Financing and share issue costs                                                       (0.5)                          (9.0)                          (11.4)                       
 Equity dividends paid                                                                 -                              -                              (545.8)                      
 Dividends paid to non-controlling interests in subsidiary undertakings                (35.0)                         (25.7)                         (55.2)                       
 Net cash outflow from financing activities                                            (333.3)                        (301.5)                        (704.0)                      
 Net decrease in cash and cash equivalents                                             (582.8)                        (1,020.4)                      (246.6)                      
 Translation differences                                                               237.3                          (39.9)                         (54.4)                       
 Cash and cash equivalents at beginning of period                                      1,946.6                        2,247.6                        2,247.6                      
 Cash and cash equivalents at end of period                                     10     1,601.1                        1,187.3                        1,946.6                      
                                                                                                                                                                                  
 Reconciliation of net cash flow to movement in net debt:                                                                                                                         
 Net decrease in cash and cash equivalents                                             (582.8)                        (1,020.4)                      (246.6)                      
 Cash outflow/(inflow) from decrease/(increase) in debt financing                      63.4                           (132.1)                        (480.5)                      
 Debt acquired                                                                         (144.4)                        -                              -                            
 Other movements                                                                       (46.4)                         (108.0)                        (124.0)                      
 Translation differences                                                               (327.9)                        153.2                          (84.3)                       
 Movement of net debt in the period                                                    (1,038.1)                      (1,107.3)                      (935.4)                      
 Net debt at beginning of period                                                       (3,210.8)                      (2,275.4)                      (2,275.4)                    
 Net debt at end of period                                                      11     (4,248.9)                      (3,382.7)                      (3,210.8)                    
 
 
Unaudited condensed consolidated interim balance sheet as at 30 June 2016 
 
 £ million                                   Notes  30 June2016  30 June2015  31 December2015  
 Non-current assets                                                                            
 Intangible assets:                                                                            
 Goodwill                                    12     12,293.5     10,057.3     10,670.6         
 Other                                       13     2,036.7      1,714.2      1,715.4          
 Property, plant and equipment                      925.9        731.1        797.7            
 Interests in associates and joint ventures         690.8        694.3        758.6            
 Other investments                                  1,303.7      920.9        1,158.7          
 Deferred tax assets1                               94.0         107.6        94.1             
 Trade and other receivables                 14     254.9        141.9        178.7            
                                                    17,599.5     14,367.3     15,373.8         
 Current assets                                                                                
 Inventory and work in progress                     408.8        321.7        329.0            
 Corporate income tax recoverable                   224.2        168.1        168.6            
 Trade and other receivables                 14     11,751.1     9,985.0      10,495.4         
 Cash and short-term deposits                       2,147.4      1,353.0      2,382.4          
                                                    14,531.5     11,827.8     13,375.4         
 Current liabilities                                                                           
 Trade and other payables                    15     (13,868.2)   (11,359.8)   (12,685.0)       
 Corporate income tax payable2                      (584.0)      (571.9)      (598.5)          
 Bank overdrafts and loans                          (1,057.2)    (518.7)      (932.0)          
                                                    (15,509.4)   (12,450.4)   (14,215.5)       
 Net current liabilities                            (977.9)      (622.6)      (840.1)          
 Total assets less current liabilities              16,621.6     13,744.7     14,533.7         
                                                                                               
 Non-current liabilities                                                                       
 Bonds and bank loans                               (5,339.1)    (4,217.0)    (4,661.2)        
 Trade and other payables                    16     (1,122.0)    (707.5)      (891.5)          
 Deferred tax liabilities1                          (713.0)      (556.1)      (552.3)          
 Provisions for post-employment benefits            (260.4)      (283.3)      (229.3)          
 Provisions for liabilities and charges             (208.9)      (173.2)      (183.6)          
                                                    (7,643.4)    (5,937.1)    (6,517.9)        
 Net assets                                         8,978.2      7,807.6      8,015.8          
 Equity                                                                                        
 Called-up share capital                     17     133.0        132.7        132.9            
 Share premium account                              540.5        513.3        535.3            
 Shares to be issued                                -            0.1          -                
 Other reserves                                     824.4        (226.0)      (9.7)            
 Own shares                                         (760.7)      (572.2)      (719.6)          
 Retained earnings                                  7,782.5      7,619.6      7,698.5          
 Equity share owners' funds                         8,519.7      7,467.5      7,637.4          
 Non-controlling interests                          458.5        340.1        378.4            
 Total equity                                       8,978.2      7,807.6      8,015.8          
 
 
  
 
1 The Group has restated the balance sheet as at 30 June 2015 to reduce both the deferred tax assets and the deferred tax
liabilities by £140.7 million. This is consistent with the current period presentation. 
 
2  The Group has restated the balance sheet as at 30 June 2015 to reclassify £533.6 million of corporate income tax payable
from non-current liabilities to current liabilities. This is consistent with the current period presentation. 
 
Unaudited condensed consolidated interim statement of changes in equity for the six months ended 30 June 2016 
 
 £ million                                                       Called-up  Share     Other      Own shares  Retained   Total equity share owners' funds  Non-controlling interests  Total    
                                                                 share      premium   reserves               earnings                                                                         
                                                                 capital    account                                                                                                           
 Balance at 1 January 2016                                       132.9      535.3     (9.7)      (719.6)     7,698.5    7,637.4                           378.4                      8,015.8  
 Ordinary shares issued                                          0.1        5.2       -          -           -          5.3                               -                          5.3      
 Treasury share additions                                        -          -         -          (148.5)     -          (148.5)                           -                          (148.5)  
 Treasury share allocations                                      -          -         -          3.5         (3.5)      -                                 -                          -        
 Net profit for the period                                       -          -         -          -           245.8      245.8                             36.2                       282.0    
 Exchange adjustments on foreign currency net investments        -          -         955.3      -           -          955.3                             35.6                       990.9    
 Loss on revaluation of available for sale investments           -          -         (1.4)      -           -          (1.4)                             -                          (1.4)    
 Comprehensive income                                            -          -         953.9      -           245.8      1,199.7                           71.8                       1,271.5  
 Dividends paid                                                  -          -         -          -           -          -                                 (35.0)                     (35.0)   
 Non-cash share-based incentive plans (including share options)  -          -         -          -           52.0       52.0                              -                          52.0     
 Tax adjustments on share-based payments                         -          -         -          -           (37.8)     (37.8)                            -                          (37.8)   
 Net movement in own shares held by ESOP Trusts                  -          -         -          103.9       (152.2)    (48.3)                            -                          (48.3)   
 Recognition/remeasurement of financial instruments              -          -         (2.3)      -           24.4       22.1                              -                          22.1     
 Share purchases - close period commitments                      -          -         (117.5)    -           -          (117.5)                           -                          (117.5)  
 Acquisition of subsidiaries1                                    -          -         -          -           (44.7)     (44.7)                            43.3                       (1.4)    
 Balance at 30 June 2016                                         133.0      540.5     824.4      (760.7)     7,782.5    8,519.7                           458.5                      8,978.2  
 
 
  
 
1 Acquisition of subsidiaries represents movements in retained earnings and non-controlling interests arising from changes
in ownership of existing subsidiaries and recognition of non-controlling interests on new acquisitions. 
 
Unaudited condensed consolidated interim statement of changes in equity for the six months ended 30 June 2016 (continued) 
 
 £ million                                                       Called-up  Share     Shares tobe issued  Other      Own shares  Retained   Total equity share owners' funds  Non-controlling interests  Total    
                                                                 share      premium                       reserves               earnings                                                                         
                                                                 capital    account                                                                                                                               
 Balance at 1 January 2015                                       132.6      508.0     0.3                 36.2       (283.7)     7,106.7    7,500.1                           326.7                      7,826.8  
 Ordinary shares issued                                          0.1        5.3       (0.2)               -          -           0.1        5.3                               -                          5.3      
 Treasury share additions                                        -          -         -                   -          (345.7)     -          (345.7)                           -                          (345.7)  
 Treasury share allocations                                      -          -         -                   -          3.1         (3.1)      -                                 -                          -        
 Net profit for the period                                       -          -         -                   -          -           566.2      566.2                             34.9                       601.1    
 Exchange adjustments on foreign currency net investments        -          -         -                   (307.1)    -           -          (307.1)                           (8.9)                      (316.0)  
 Loss on revaluation of available for sale investments           -          -         -                   (2.1)      -           -          (2.1)                             -                          (2.1)    
 Comprehensive (loss)/ income                                    -          -         -                   (309.2)    -           566.2      257.0                             26.0                       283.0    
 Dividends paid                                                  -          -         -                   -          -           -          -                                 (25.7)                     (25.7)   
 Non-cash share-based incentive plans (including stock options)  -          -         -                   -          -           48.5       48.5                              -                          48.5     
 Tax adjustment on share-based payments                          -          -         -                   -          -           21.8       21.8                              -                          21.8     
 Net movement in own shares held by ESOP Trusts                  -          -         -                   -          54.1        (113.8)    (59.7)                            -                          (59.7)   
 Recognition/remeasurement of financial instruments              -          -         -                   (33.0)     -           0.4        (32.6)                            -                          (32.6)   
 Share purchases - close period commitments                      -          -         -                   80.0       -           2.9        82.9                              -                          82.9     
 Acquisition of subsidiaries1                                    -          -         -                   -          -           (10.1)     (10.1)                            13.1                       3.0      
 Balance at 30 June 2015                                         132.7      513.3     0.1                 (226.0)    (572.2)     7,619.6    7,467.5                           340.1                      7,807.6  
 Ordinary shares issued                                          0.2        22.0      (0.1)               -          -           0.1        22.2                              -                          22.2     
 Treasury share additions                                        -          -         -                   -          (60.3)      -          (60.3)                            -                          (60.3)   
 Treasury share allocations                                      -          -         -                   -          0.5         (0.5)      -                                 -                          -        
 Net profit for the period                                       -          -         -                   -          -           594.0      594.0                             50.0                       644.0    
 Exchange adjustments on foreign currency net investments        -          -         -                   34.2       -           -          34.2                              5.9                        40.1     
 Gain on revaluation of available for sale investments           -          -         -                   208.1      -           -          208.1                             -                          208.1    
 Actuarial gain on defined benefit pension plans                 -          -         -                   -          -           33.5       33.5                              -                          33.5     
 Deferred tax on defined benefit pension plans                   -          -         -                   -          -           (5.2)      (5.2)                             -                          (5.2)    
 Comprehensive income                                            -          -         -                   242.3      -           622.3      864.6                             55.9                       920.5    
 Dividends paid                                                  -          -         -                   -          -           (545.8)    (545.8)                           (29.5)                     (575.3)  
 Non-cash share-based incentive plans (including stock options)  -          -         -                   -          -           50.5       50.5                              -                          50.5     
 Tax adjustment on share-based payments                          -          -         -                   -          -           (3.8)      (3.8)                             -                          (3.8)    
 Net movement in own shares held by ESOP Trusts                  -          -         -                   -          (87.6)      (34.3)     (121.9)                           -                          (121.9)  
 Recognition/remeasurement of financial instruments              -          -         -                   (26.0)     -           (1.1)      (27.1)                            -                          (27.1)   
 Acquisition of subsidiaries1                                    -          -         -                   -          -           (8.5)      (8.5)                             11.9                       3.4      
 Balance at 31 December 2015                                     132.9      535.3     -                   (9.7)      (719.6)     7,698.5    7,637.4                           378.4                      8,015.8  
 
 
   
 
1 Acquisition of subsidiaries represents movements in retained earnings and non-controlling interests arising from changes
in ownership of existing subsidiaries and recognition of non-controlling interests on new acquisitions. 
 
Notes to the unaudited condensed consolidated interim financial statements 
 
1.        Basis of accounting 
 
The unaudited condensed consolidated interim financial statements are prepared under the historical cost convention, except
for the revaluation of certain financial instruments as disclosed in our accounting policies. 
 
2.        Accounting policies 
 
The unaudited condensed consolidated interim financial statements comply with the recognition and measurement criteria of
International Financial Reporting Standards (IFRS) as adopted by the European Union and issued by the International
Accounting Standards Board (IASB), IAS 34 Interim Financial Reporting and with the accounting policies of the Group which
were set out on pages 171 to 178 of the 2015 Annual Report and Accounts. No changes have been made to the Group's
accounting policies in the period ended 30 June 2016. 
 
Statutory Information and Independent Review 
 
The unaudited condensed consolidated interim financial statements for the six months to 30 June 2016 and 30 June 2015 do
not constitute statutory accounts. The financial information for the year ended 31 December 2015 does not constitute
statutory accounts. The statutory accounts for the year ended 31 December 2015 have been delivered to the Jersey Registrar
and received an unqualified auditors' report. The interim financial statements are unaudited but have been reviewed by the
auditors and their report is set out on page 47. 
 
The announcement of the interim results was approved by the board of directors on 24 August 2016. 
 
3.        Currency conversion 
 
The presentation currency of the Group is pound sterling and the unaudited condensed consolidated interim financial
statements have been prepared on this basis. The 2016 unaudited condensed consolidated interim income statement is prepared
using, among other currencies, average exchange rates of US$1.4330 to the pound (period ended 30 June 2015: US$1.5239; year
ended 31 December 2015: US$1.5288) and E1.2838 to the pound (period ended 30 June 2015: E1.3659; year ended 31 December
2015: E1.3782). The unaudited condensed consolidated interim balance sheet as at 30 June 2016 has been prepared using the
exchange rates on that day of US$1.3268 to the pound (30 June 2015: US$1.5725; 31 December 2015: US$1.4734) and E1.1982 to
the pound (30 June 2015: E1.4100; 31 December 2015: E1.3559). 
 
The basis for calculating the constant currency percentage changes, shown on the face of the unaudited condensed
consolidated interim income statement, is described in the glossary attached to this appendix. 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
4.Operating costs and share of results of associates 
 
 £ million              Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Staff costs            3,656.8                        3,303.2                        6,652.6                      
 Establishment costs    395.2                          358.8                          726.3                        
 Other operating costs  988.2                          589.8                          1,513.4                      
 Total operating costs  5,040.2                        4,251.8                        8,892.3                      
 
 
Staff costs include: 
 
 £ million                      Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Wages and salaries             2,520.4                        2,277.8                        4,578.4                      
 Cash-based incentive plans     69.6                           63.1                           231.8                        
 Share-based incentive plans    52.0                           48.5                           99.0                         
 Social security costs          324.6                          302.3                          578.4                        
 Pension costs                  85.2                           81.5                           160.0                        
 Severance                      29.7                           15.9                           24.0                         
 Other staff costs              575.3                          514.1                          981.0                        
                                3,656.8                        3,303.2                        6,652.6                      
 Staff cost to net sales ratio  65.4%                          65.5%                          63.2%                        
 
 
Other operating costs include: 
 
 £ million                                                                                  Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Amortisation and impairment of acquired intangible assets                                  77.6                           66.7                           140.1                        
 Goodwill impairment                                                                        -                              -                              15.1                         
 Gains on disposal of investments and subsidiaries                                          (19.5)                         (91.9)                         (131.0)                      
 Losses/(gains) on remeasurement of equity interest on acquisition of controlling interest  38.9                           (140.2)                        (165.0)                      
 Investment write-downs                                                                     83.3                           -                              78.7                         
 Restructuring costs                                                                        10.5                           21.2                           106.2                        
 IT asset write-downs                                                                       -                              -                              29.1                         
 
 
Losses on remeasurement of equity interest on acquisition of controlling interest in 2016 primarily comprise losses of
£24.0 million in relation to the merger of most of the Group's Australian and New Zealand assets with STW Communications
Group Limited in Australia. The re-named WPP AUNZ became a listed subsidiary of the Group on 8 April 2016. 
 
Gains on remeasurement of equity interest on acquisition of controlling interest in 2015 primarily comprise gains of £131.7
million in relation to the acquisition of a majority stake in IBOPE in Latin America. 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
4.         Operating costs and share of results of associates (continued) 
 
Investment write-downs in 2016 of £83.3 million primarily relate to comScore Inc, which has not released any financial
statements in relation to its 2015 results due to an internal investigation by their Audit Committee. Following the
announcement of this internal investigation, the market value of comScore Inc fell below the Group's carrying value. 
 
Gains on disposal of investments and subsidiaries in 2015 include £43.6 million of gains arising on the sale of certain
Kantar internet measurement businesses to comScore Inc in consideration for newly issued equity in the buyer; £29.7 million
of gains arising on the sale of the Group's minority stake in eRewards; and, in the second half of 2015, £30.6 million of
gains arising on the Group's equity interest in Chime Communications plc following its acquisition by Providence Equity
Partners in conjunction with WPP. 
 
In 2016, restructuring costs of £10.5 million (period ended 30 June 2015: £21.2 million) predominantly comprise costs
resulting from the project to transform and rationalise the Group's IT services and infrastructure. 
 
In the year ended 31 December 2015, restructuring costs of £106.2 million comprise £69.5 million of costs (including £52.0
million of severance costs) arising from a structural reassessment of certain of the Group's operations, primarily in the
mature markets of Western Europe; and £36.7 million of costs resulting from the project to transform and rationalise the
Group's IT services and infrastructure. In 2015, IT asset write-downs comprise £29.1 million of accelerated depreciation of
IT assets in Asia and Europe. 
 
Share of results of associates include: 
 
 £ million                                        Six months ended 30 June 2016  Six months ended 30 June 2015  Yearended 31 December 2015  
 Share of profit before interest and taxation     39.0                           39.2                           95.2                        
 Share of exceptional losses                      (8.4)                          (8.4)                          (21.8)                      
 Share of interest and non-controlling interests  (3.2)                          (0.8)                          (1.7)                       
 Share of taxation                                (11.5)                         (14.0)                         (24.7)                      
                                                  15.9                           16.0                           47.0                        
 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
5.         Finance income, finance costs and revaluation of financial instruments 
 
Finance income includes: 
 
 £ million                                   Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Income from available for sale investments  9.6                            10.2                           18.9                         
 Interest income                             33.5                           27.9                           53.5                         
                                             43.1                           38.1                           72.4                         
 
 
Finance costs include: 
 
 £ million                                      Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Net interest expense on pension plans          3.2                            3.8                            7.3                          
 Interest on other long-term employee benefits  1.3                            1.2                            2.5                          
 Interest payable and similar charges           117.6                          106.5                          214.3                        
                                                122.1                          111.5                          224.1                        
 
 
Revaluation of financial instruments include: 
 
 £ million                                                    Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Movements in fair value of treasury instruments              (3.9)                          (5.9)                          (3.7)                        
 Movements in fair value of other derivatives                 -                              15.9                           15.9                         
 Revaluation of put options over non-controlling interests    (23.5)                         (5.8)                          (11.3)                       
 Revaluation of payments due to vendors (earnout agreements)  (38.0)                         (26.0)                         (35.6)                       
                                                              (65.4)                         (21.8)                         (34.7)                       
 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
6.            Segmental analysis 
 
Reported contributions by operating sector were as follows: 
 
 £ million                                                                 Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Revenue                                                                                                                                                              
 Advertising and Media Investment Management                               2,963.4                        2,638.8                        5,552.8                      
 Data Investment Management                                                1,243.6                        1,173.8                        2,425.9                      
 Public Relations & Public Affairs                                         499.2                          458.7                          945.8                        
 Branding & Identity, Healthcare and Specialist Communications             1,830.3                        1,568.1                        3,310.7                      
                                                                           6,536.5                        5,839.4                        12,235.2                     
 Net sales                                                                                                                                                            
 Advertising and Media Investment Management                               2,423.0                        2,221.1                        4,652.0                      
 Data Investment Management                                                921.7                          856.7                          1,768.1                      
 Public Relations & Public Affairs                                         490.4                          450.3                          929.7                        
 Branding & Identity, Healthcare and Specialist Communications  1,758.7    1,512.6                        3,174.5                        
                                                                           5,593.8                        5,040.7                        10,524.3                     
 Headline PBIT1                                                                                                                                                       
 Advertising and Media Investment Management                               369.1                          330.4                          855.6                        
 Data Investment Management                                                124.7                          100.6                          286.1                        
 Public Relations & Public Affairs                                         70.6                           66.0                           155.4                        
 Branding & Identity, Healthcare and Specialist Communications  204.3      172.1                          476.9                          
                                                                           768.7                          669.1                          1,774.0                      
 Net sales margin2                                                                                                                                                    
 Advertising and Media Investment Management                               15.2%                          14.9%                          18.4%                        
 Data Investment Management                                                13.5%                          11.7%                          16.2%                        
 Public Relations & Public Affairs                                         14.4%                          14.7%                          16.7%                        
 Branding & Identity, Healthcare and Specialist Communications  11.6%      11.4%                          15.0%                          
                                                                           13.7%                          13.3%                          16.9%                        
 Total assets                                                                                                                                                         
 Advertising and Media Investment Management                               15,150.7                       12,363.6                       12,911.4                     
 Data Investment Management                                                4,046.0                        3,703.9                        3,713.3                      
 Public Relations & Public Affairs                                         2,029.4                        1,709.8                        1,839.2                      
 Branding & Identity, Healthcare and Specialist Communications  8,439.3    6,789.1                        7,640.2                        
 Segment assets                                                            29,665.4                       24,566.4                       26,104.1                     
 Unallocated corporate assets3, 4                                          2,465.6                        1,628.7                        2,645.1                      
                                                                           32,131.0                       26,195.1                       28,749.2                     
 Total liabilites                                                                                                                                                     
 Advertising and Media Investment Management                               (11,624.6)                     (9,667.3)                      (10,506.9)                   
 Data Investment Management                                                (1,204.2)                      (995.3)                        (1,067.0)                    
 Public Relations & Public Affairs                                         (473.5)                        (355.6)                        (425.1)                      
 Branding & Identity, Healthcare and Specialist Communications  (2,157.2)  (1,505.6)                      (1,990.4)                      
 Segment liabilities                                                       (15,459.5)                     (12,523.8)                     (13,989.4)                   
 Unallocated corporate liabilities3, 4                                     (7,693.3)                      (5,863.7)                      (6,744.0)                    
                                                                           (23,152.8)                     (18,387.5)                     (20,733.4)                   
 
 
1 Headline PBIT is defined in note 19. 
 
2 Net sales margin is defined in note 19. 
 
3 Included in unallocated corporate assets and liabilities are corporate income tax, deferred tax and net interest-bearing
debt. 
 
4 The Group has restated the balance sheet as at 30 June 2015 to reduce both the deferred tax assets and the deferred tax
liabilities by £140.7 million. This is consistent with the current period presentation. 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
6.            Segmental analysis (continued) 
 
Reported contributions by geographical area were as follows: 
 
 £ million                                                                         Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Revenue                                                                                                                                                                      
 North America1                                                                    2,440.5                        2,164.6                        4,491.2                      
 United Kingdom                                                                    927.0                          860.0                          1,777.4                      
 Western Continental Europe                                                        1,341.7                        1,143.2                        2,425.6                      
 Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe    1,827.3                        1,671.6                        3,541.0                      
                                                                                   6,536.5                        5,839.4                        12,235.2                     
 Net sales                                                                                                                                                                    
 North America1                                                                    2,103.2                        1,877.2                        3,882.3                      
 United Kingdom                                                                    774.8                          722.9                          1,504.5                      
 Western Continental Europe                                                        1,112.0                        964.8                          2,016.2                      
 Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe    1,603.8                        1,475.8                        3,121.3                      
                                                                                   5,593.8                        5,040.7                        10,524.3                     
 Headline PBIT2                                                                                                                                                               
 North America1                                                                    349.1                          307.5                          728.2                        
 United Kingdom                                                                    97.8                           92.0                           243.1                        
 Western Continental Europe                                                        137.8                          102.8                          277.2                        
 Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe    184.0                          166.8                          525.5                        
                                                                                   768.7                          669.1                          1,774.0                      
 Net sales margin3                                                                                                                                                            
 North America                                                                     16.6%                          16.4%                          18.8%                        
 United Kingdom                                                                    12.6%                          12.7%                          16.2%                        
 Western Continental Europe                                                        12.4%                          10.7%                          13.7%                        
 Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe    11.5%                          11.3%                          16.8%                        
                                                                                   13.7%                          13.3%                          16.9%                        
 
 
  
 
1 North America includes the US with revenue of £2,320.8 million (period ended 30 June 2015: £2,048.3 million; year ended
31 December 2015: £4,257.4 million), net sales of £1,998.0 million (period ended 30 June 2015: £1,773.5 million; year ended
31 December 2015: £3,674.3 million) and headline PBIT of £334.4 million (period ended 30 June 2015: £295.0 million; year
ended 31 December 2015: £697.3 million). 
 
2 Headline PBIT is defined in note 19. 
 
3 Net sales margin is defined in note 19. 
 
Notes to the unaudited condensed consolidated interim financial statements (continued) 
 
7.            Taxation 
 
The headline tax rate was 21.0% (30 June 2015: 20.0%; 31 December 2015: 19.0%). The tax rate on reported PBT was 33.7% (30
June 2015: 15.3%; 31 December 2015: 16.6%). The reported tax rate is higher than the headline tax rate due to the losses on
remeasurement of equity interests and investment write-downs not being tax deductible. 
 
The tax charge comprises: 
 
 £ million        Six months ended 30 June 2016  Six months ended 30 June 2015  Year ended 31 December 2015  
 Corporation tax                                                                           

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