REG - WPP PLC - Acquisition

WPPAnnouncement

03/03/2021 07:01

RNS Number : 9357Q
  
WPP PLC
  
03 March 2021
  
 




FOR IMMEDIATE RELEASE


3 March 2021



WPP PLC ("WPP")
WPP acquires mobile technology provider NN4M
 
WPP today announces that Wunderman Thompson has acquired NN4M, a leading mobile commerce partner for global brands.
 
Offering innovative and cutting-edge commerce services for retailers, NN4M provides its clients with connected, experience-driven solutions across mobile and in-store channels.
 
The acquisition is in line with WPP's accelerated growth strategy and focused M&A approach to build on existing capabilities in growth areas such as marketing technology and ecommerce.
 
Forming part of Wunderman Thompson Commerce, NN4M will strengthen the global ecommerce consultancy's multichannel offering. As a leader in digital solutions, NN4M builds bespoke commerce applications for brands across multiple touchpoints, including smartphone, tablet, apps and in-store experiences.
 
Headquartered in Edinburgh, NN4M employs 50 people across multiple markets and regions. It works with some of the largest and most successful commerce brands, including Selfridges & Co., Nestlé and River Island, to drive loyalty, increase customer engagement and grow revenue.
 
Further information
Niken Wresniwiro, WPP
+44 (0)20 7282 4600 / +44 (0)7876 005 489
niken.wresniwiro@wpp.com 
 
About WPP
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, clients and communities. For more information, visit www.wpp.com.

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