REG - WPP PLC - Salmon acquires Neoworks in UK <Origin Href="QuoteRef">WPP.L</Origin>

WPPAnnouncement

29/10/2014 11:06

RNS Number : 4070R
WPP PLC
11 September 2014
FOR IMMEDIATE RELEASE 
11 September 2014
WPP PLC ("WPP")
Salmon acquires e-commerce digital agency Neoworks in the UK
WPP announces that its wholly-owned operating company Salmon, a leading e-commerce agency has acquired e-commerce specialists, Neoworks Limited in the UK. 

Salmon, a WPP Digital company, is known for its design, development, implementation and management of enterprise-scale multichannel systems for retailers, manufacturers and wholesalers with more than US$5 billion of online sales running through platforms which it has built. Neoworks, which specialises in the implementation of e-commerce sites using SAP's hybris technology, will complement Salmon's existing technology skills and give clients greater flexibility to work with the most appropriate platform for their needs.

London-based Neoworks employs 35 people and services clients including Ted Baker, ASICS, and T-Mobile. The agency's consolidated unaudited revenues for the year ended 31 March 2014 were 3.9 million, with gross assets of 2.7 million as at the same date.

This acquisition is part of WPP's strategy of developing the Group's capabilities in fast-growing sectors and markets and declared commitment to strengthening its digital capabilities across all disciplines, including e-commerce.

WPP's digital revenues were over US$6.0 billion in 2013, representing almost 35% of total Group revenues of US$17.3 billion. WPP is targeting at least 40-45% of revenues to come from each of fast-growth markets and new media over the next five years. In the UK, the Group (including associates) generates revenues of over US$3 billion and employs over 16,000 people.


Contact:
Feona McEwan, WPP London         +44(0) 207 408 2204 
Chris Wade, WPP London         

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