REG - YouGov PLC - Half-Year Trading Update and Notice of Results

YouGovAnnouncement

Today 07:00

For best results when printing this announcement, please click on link below:
https://newsfile.refinitiv.com/getnewsfile/v1/story?guid=urn:newsml:reuters.com:20260204:nRSD6035Ra&default-theme=true

RNS Number : 6035R  YouGov PLC  04 February 2026

 

4 February 2026

 

YouGov plc

 

("YouGov" or "the Group" or "the Company")

 

Half-Year Trading Update and Notice of Results

 

Continued progress on revenue and targeted investments for future growth

 

YouGov, the international research and data analytics group, today issues a
trading update for the half year ending 31 January 2026.

 

Current Trading

 

Trading in the first half of the financial year has remained in line with
expectations. On a reported and underlying basis(1) the Group expects to
report low-single-digit revenue growth, reflecting continued growth in the US
and UK regions offset by a slight decline in YouGov Shopper on an underlying
basis(1) (previously CPS) due to phasing of client deliveries.

 

The Data Products division has had stable renewal rates, and is expected to
deliver flat H1 performance on an underlying basis(1), with some weakness seen
in the media agencies sector due to budgetary constraints. The Research
division recorded mid-single-digit growth on an underlying basis(1) during
the period, as clients continued to prioritise spend on strategic research
projects and large-scale trackers. The Shopper division is continuing to
perform in line with expectations.

 

During the year we have continued to make targeted investments designed to
accelerate new AI product development, streamline our data lake, improve the
client experience and increase automation within our platform and data
collection.

 

Moving into the second half of the financial year, we continue to be
encouraged by the positive momentum in the business and early commercial
interest in our AI initiatives. We also remain mindful of the challenging
macroenvironment, ongoing renewal season and disciplined execution required in
H2. As such, the Group continues to expect to deliver modest year-on-year
revenue growth for the full year, while operating profit delivery will be
dependent on cost management initiatives and the return on investments we are
making in innovation of our product, technology and operations to support
sustainable long-term growth and value creation.

 

 

Notice of Results

 

YouGov will publish its results for the six months ended 31 January
2026 on 24 March 2026.

 

1 Defined as growth in business excluding impact of current and prior period
acquisitions and movement in exchange rates.

 

Enquiries:

 YouGov plc

 Stephan Shakespeare, CEO                                               020 7012 6000

 Alex McIntosh, CFO

 Hannah Jethwani, Head of Corporate Strategy & Investor Relations

 FTI Consulting

 Charles Palmer / Dwight Burden / Valerija Cymbal / Jemima Gurney       020 3727 1000

 J.P. Morgan Cazenove (NOMAD and Joint Broker)

 Bill Hutchings / James Summer                                          020 7742 4000

 Berenberg (Joint Broker)

 Mark Whitmore / Richard Andrews / Smruthya Ganeshram                   020 3207 7800

 Morgan Stanley & Co. International plc (Joint Broker)

 Andrew Foster / Josh Williams                                          020 7425 8000

 

 

About YouGov 

 

YouGov is a global research data and analytics group. Our mission is to offer
unparalleled insight into what the world really thinks and does. With
operations in the US, the Americas, Europe, the Middle East, India and Asia
Pacific, we have one of the world's largest research networks.

 

Above all, YouGov is powered by reality. That stems from a unique panel of
millions of registered members across 64 markets, encapsulating some 18
million shopping trips and millions of interconnected data points. Our unique
approach to recruiting and engaging with our panel, combined with our
state-of-the-art technology platforms, enables us to deliver real-world,
real-time insights that lead to better decision-making and a competitive
advantage for our clients.

 

As innovators and pioneers of online market research, we have a strong
reputation as a trusted source of accurate data and insights. Testament to
this, YouGov data is regularly referenced by the global press, and we are
consistently one of the most quoted market research sources in the world.

 

YouGov /Research Reality

For further information, visit yougov.com 

 

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact
rns@lseg.com (mailto:rns@lseg.com)
 or visit
www.rns.com (http://www.rns.com/)
.

RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our
Privacy Policy (https://www.lseg.com/privacy-and-cookie-policy)
.   END  TSTDBGDDGUGDGLX



            Copyright 2019 Regulatory News Service, all rights reserved