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2660 — Zengame Technology Holding News Story

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China's Zengame H1 revenue rises 13% on higher player monetisation

China's Zengame H1 revenue rises 13% on higher player monetisation


Overview

  • China mobile game developer's revenue rose 13.4% yr/yr for six months to June 2026

  • Net profit attributable to shareholders fell 7.8% yr/yr for the interim period

  • Company cites steady flagship game performance and overseas growth for revenue increase


Outlook

  • Company aims to expand presence in overseas markets to increase overseas market share

  • Zengame plans to increase investment in AI technologies and innovation opportunities

  • Company will focus on frequent iterations and optimizations to support long-term operations


Result Drivers

  • HIGHER PLAYER MONETISATION – Revenue rose 13.4% to RMB804.5 mln, driven by more paying users in card and board games and higher average revenue per paying user (ARPPU)

  • PROMOTION SPENDING – Selling and distribution expenses rose 64.9% to RMB120.4 mln, primarily due to higher advertising and promotion expenses


Key Details

Metric

Beat/Miss

Actual

Consensus Estimate

H1 Revenue

RMB 804.47 mln

H1 Net Income Attributable

RMB 168.6 mln


Analyst Coverage

  • The stock recently traded at 3 times the next 12-month earnings vs. a P/E of 3 three months ago


Reuters Recommended Reads

  • Aug 26 - China's Changyou Alliance H1 revenue declines as partners curb point usage

  • Aug 26 - Swedish gaming firm Fragbite's Q2 hit by project delays, user acquisition costs

  • Aug 26 - China's SenseTime interim revenue rises 23% on overseas expansion


For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.


(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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