China's Zibuyu Group H1 profit rises on TikTok, Amazon channel growth

Zibuyu

25/08/2026 13:34

Overview
China fashion apparel and footwear seller's H1 revenue rose 44% yr/yr to RMB2.83 bln
Net profit attributable to shareholders up 30% yr/yr to RMB137.7 mln
Growth driven by Amazon, TikTok sales and AI integration; gross margin declined slightly

Outlook
Company did not provide specific financial guidance for the current quarter or full year

Result Drivers
TIKTOK GROWTH - Revenue from the TikTok channel surged 662% yr/yr, contributing 10.2% of total revenue as the business shifted to scaled profitability
AMAZON PERFORMANCE - Amazon sales rose 30% yr/yr, supported by new product launches and improved marketing efficiency
AI INTEGRATION - AI adoption across product design, marketing, and supply chain raised per-capita efficiency by 35% and reduced content production costs

Key Details
Metric
Beat/Miss
Actual
Consensus Estimate
H1 Revenue
 
RMB 2.83 bln
 
H1 Net Income Attributable
 
RMB 137.70 mln
 

Analyst Coverage
The stock recently traded at 5 times the next 12-month earnings vs. a P/E of 6 three months ago

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Aug 24 - Elastic fabric maker Best Pacific's H1 revenue rises on sportswear demand
Aug 24 - Temu-owner PDD revenue misses estimates, profit falls on 'intense' China competition

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(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)