RCS - Carr's Group PLC - Update on NZ Strategic Distribution Partnership

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RNS Number : 9423W  Carr's Group PLC  28 August 2025

 

28 August 2025

 

Carr's Group plc

("Carr's Group", the "Group" or the "Company")

Successful delivery for first year of New Zealand strategic distribution
partnership with Seales Winslow

 

 

Carr's Group plc (LSE: CARR), a global leader in sustainable livestock
supplements, is pleased to provide an update on its strategic distribution
partnership with Seales Winslow in New Zealand.

 

In 2024, the Company took the decision to close its sub scale New Zealand
business and appointed Seales Winslow as its exclusive third-party
distributor, as a means of improving profit generation and driving growth in
the region.

 

Seales Winslow is one of New Zealand's leading compound ruminant feed
manufacturers. Together, the two companies are providing premium feed
solutions to farming customers and driving innovation in feed supplementation
for extensive ruminant systems. Products are distributed through New Zealand's
three main rural retailers: PGG, Farmlands, and Farm Source.

 

Since being appointed as Carr's Group's third party distributor for New
Zealand in November 2024, the partnership has proved successful, with
operational transition and customer migration benefits ahead of schedule.

 

Pre-Calver, a low calcium and high magnesium product which reduces milk fever
risk and slow calving incidents while improving cow muscle tone, has been a
standout performer in the region, in terms of volumes sold. The broader
product portfolio includes Forage Plus, Extra High Energy, Easy Breather, and
the Horslyx equine range, all of which have additional potential in the
market.

 

New Zealand remains a meaningful extensive livestock market with over 20
million sheep and 9 million cattle, including approximately 6 million dairy
cows.  Additionally, the country's robust dairy, beef and sheep sectors
continue to drive strong demand for high-quality mineral supplementation
solutions. Carr's Group and Seales Winslow expect further benefits to be
achieved as the distribution agreement moves into its second year.

 

Joshua Hoopes, Chief Executive Officer of Carr's Group plc commented: "I am
delighted that the first year of our strategic distribution partnership with
Seales Winslow has been a success. Through this partnership, we're pleased to
continue to support New Zealand's farmers and livestock industry through our
research-driven supplements that boost profitability, improve resource
efficiency and reduce environmental impact."

For further information, please contact:

Enquiries

 Carr's Group plc                         +44 (0) 1228 554 600

 Joshua Hoopes, Chief Executive Officer

 Gavin Manson, Chief Financial Officer

 Hudson Sandler                           +44 (0) 20 7796 4133

 Hattie Dreyfus / Nick Moore

About Carr's Group plc:

 

Carr's Group plc is an international, pure-play specialist agriculture
manufacturer and provider of research-proven, value-added livestock
supplements.

 

Carr's Group's mission is to drive sustainable global food security through
enhancements to pasture grazing productivity, enabled by research-based
products that optimise livestock performance and profitability for farmers.
The Group produces nutritional animal supplements including feed licks,
blocks, bagged minerals, and boluses for cattle, sheep, goats and horses. Its
globally recognised brands include SmartLic(®), Crystalyx(®) and
Horslyx(®).

 

Headquartered in Carlisle, Cumbria, Carr's Group operates 7 manufacturing
sites across the UK, Germany and the USA, and serves customers in more than 20
countries through its expansive global distribution and support network.

 

Carr's Group plc has been listed on the London Stock Exchange since 1972 under
the ticker "CARR".

 

For more information, visit: https://www.carrsgroup.com/
(https://www.carrsgroup.com/)

 

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