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4452 Kao News Story

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Activist Oasis calls on Japanese cosmetics firm Kao to cut underperforming brands

TOKYO, April 4 (Reuters) - Hong Kong-based activist
investor Oasis Management said on Thursday it would start a
campaign against Japanese cosmetics and skincare firm Kao Corp
 4452.T , demanding that the company cut underperforming brands.
    "If Kao focused on its cosmetics and health & beauty
segments and improved marketing, Oasis believes its stock price
would exceed 10,000 yen per share, a 76% upside from current
levels," the hedge fund investor said in a statement.

 (Reporting by Makiko Yamazaki; 
Editing by Sandra Maler)
 ((Makiko.Yamazaki@thomsonreuters.com; +81-3-4563-2805;))

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