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REG - Silver Bullet Data - Contract wins and renewals worth over £1.2 million

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RNS Number : 5390O  Silver Bullet Data Services Grp PLC  13 June 2022

13 June 2022

 

Silver Bullet Data Services Group plc

("Silverbullet" or the "Company", or, together with its subsidiaries, the
"Group")

Salesforce partnership contract wins and renewals worth over £1.2 million

 

 

Silverbullet (AIM: SBDS), a provider of digital transformation services and
products, is pleased to announce new contract wins and renewals worth over
£1.2 million in Q2 2022. These wins demonstrate the strength of
Silverbullet's first-party data enablement capabilities and its global
Salesforce partnership.

 

The Group has had a record-breaking quarter, and the Board expects this growth
to continue into the second half of the year.

 

Salesforce Partnership Wins

 

 ·         Silverbullet has been retained by Heineken in new markets including the US
           and Spain as its data services partner.

 ·         Mars Global has chosen to work with Silverbullet once again, as their first
           party data services provider; this retainer is for June and July 2022, with
           more expected for the rest of year.

 ·         Sony Europe has an ongoing retainer for support of their Customer Data
           Platform.

 ·         Silverbullet has been chosen by the largest broadcaster in Australia,
           operating radio and TV stations, to be its chosen data and technology
           specialists.

 ·         Silverbullet has won a new contract with an international sports betting and
           gambling company, to implement its Salesforce Marketing Personalisation.

 ·         Silverbullet has won a new contract with a manufacturer and supplier of
           differentiated consumable and capital products to the mining, transport,
           general industrial and contract manufacturing markets with global operations.

 

 

Ian James, Chief Executive Officer of Silverbullet, commented:

"We are delighted to have secured these contract wins and renewals through our
deep and longstanding partnership with Salesforce. These contracts from
various multinational brands not only confirm the need for first-party data
enablement, but also represent an acceleration of growth for Silverbullet.
This is a reflection of the advancements of first-party data driven
transformation across the Global Brand landscape, and we see this growth
progressing into the second half of the year through continued Salesforce
partnership expansion."

 

 

For further information please contact:

 

 Silverbullet                                               via IFC
 Ian James (CEO)

 Strand Hanson Limited - Financial and Nominated Adviser    0207 409 3494
 James Spinney / James Bellman

 Oberon Capital - Broker                                    0203 179 5344
 Mike Seabrook / Adam Pollock / Chris Crawford

 IFC Advisory                                               020 3934 6630
 Graham Herring / Tim Metcalfe / Florence Chandler          07793 839 024

 

The information contained within this announcement is deemed by the Company to
constitute inside information as stipulated under the Market Abuse Regulation
(EU) No. 596/2014 as it forms part of United Kingdom domestic law by virtue of
the European Union (Withdrawal) Act 2018 (as amended).

About Silverbullet

Silverbullet's proprietary 4D advertising solution is designed to help
advertisers target consumers in a "post cookie world". The product is a
natural extension to its existing services business which already serves a
blue-chip client base such as Heineken, Channel 4, Amazon, ITV and
Jägermeister amongst many others.

 

The removal of third-party cookies has already been implemented by web
browsers such as Firefox and Safari, with Google expected to phase out the use
of cookies in 2022.

Headquartered in London, the Group employs 66 employees across five regions
across the globe, including, the UK, Italy, Germany, Australia and the US. The
Group continues to look at other opportunities for expansion worldwide.

 

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