PARIS, June 21 (Reuters) - Food retailer Carrefour
CARR.PA started cutting prices this week by around 10% on
average on some 500 products to help French shoppers cope with
high cost of living, a company spokesperson said on Wednesday.
The price cuts cover food and hygiene products from 400
brands and 100 private labels.
Targeted products from brands range from Suntory's Orangina
soda, Heineken HEIN.AS beer, to Danone's DANO.PA Badoit
mineral water, Unilever's ULVR.L Dove deodorant and Colgate
CL.N toothpaste, according to a list seen by Reuters.
The round of price reductions comes as the biggest food
companies in France pledged to cut prices on hundreds of
products from July, Finance Minister Bruno Le Maire said last
week, threatening financial sanctions if they fail to make good
on the promise.
(Reporting by Dominique Vidalon, editing by Silvia Aloisi)
((dominique.vidalon@thomsonreuters.com; +33149495432; Reuters
Messaging: dominique.vidalon.reuters.com@reuters.net))