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Japan launches "telework" campaign to ease congestion, reform work culture

TOKYO, July 24 (Reuters) - Japan on Monday launched a scheme 
to promote "telework", or working from home, in an effort to 
ease congestion when Tokyo hosts the 2020 Olympics, as well as 
soften a notoriously rigid work culture. 
    Almost 930 companies, including Suntory Beverage & Food Ltd 
 2587.T , Ajinomoto Co  2802.T , and Tokyu Construction Co 
 1720.T  are participating in "Telework Day," to be held on July 
24 each year from now until the Olympics opening ceremony set 
for July 24, 2020. 
    Prime Minister Shinzo Abe's government has introduced 
policies to shorten working hours, raise contract workers' pay, 
and curb abuse of labour laws. Telework could be another way to 
reform working practices that some say are behind the times. 
    "Once the Olympics start it will be hard to get to work, so 
we are doing this as an experiment," said Takashi Kozu, 61, 
president of the Ricoh Institute of Sustainability and Business. 
    "The lifestyles of younger generations are changing, so 
firms should offer alternative work styles to maintain 
employees' incentive." 
    Kozu said he worked from home on Monday morning, planned to 
attend an off-site meeting in the afternoon and would not show 
up in the office until early evening. 
    Telework is more common in other countries, especially in 
the information technology sector, where employees regularly use 
teleconferencing or log on from the neighbourhood cafe. 
    But it has been slow to catch on in other industries in 
Japan, partly because firms have put a lot of emphasis on being 
physically present at the office, often for 12 hours or more. 
    But Japan, Inc. is starting to change its ways and introduce 
more flexible work hours. As the population ages, the labour 
force is shrinking at an alarming rate, and a hard-driving work 
culture makes it difficult to attract and retain workers. 
    Some companies are starting to realise that long, inflexible 
hours of work actually keep labour productivity low. 
    In some cases Japan's working culture can be fatal, and it 
is not uncommon for workers to commit suicide or suffer a stroke 
because of excessive hours.  urn:newsml:reuters.com:*:nL3N1KB38A 
    "We are doing this for the Olympics, but the long-term goal 
is to have more humane working conditions," said Hiroshi 
Ohnishi, a planner at the Ministry of Economy, Trade, and 
Industry, which is promoting "Telework Day." 
    "In the past, working long hours was considered a virtue, 
but this thinking will not hold up in the future." 
 
 (Reporting by Stanley White; Editing by Clarence Fernandez) 
 ((stanley.white@thomsonreuters.com; +81 3 6441 1984 
twitter.com/stanleywhite1; Reuters Messaging: 
stanley.white.reuters.com@reuters.net)) 
 
Keywords: JAPAN ECONOMY/TELEWORK

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