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REG - S4 Capital PLC - Results for first half 2022

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RNS Number : 0619A  S4 Capital PLC  21 September 2022

 

 

S4 Capital plc

("S(4)Capital" or "the Company")

Results for first half 2022

 

Strong like-for-like 28% gross profit/net revenue growth ahead of digital
markets

Two and three half year stacks up 77% and 89%

Further client conversion at scale

Focus on management infrastructure and balanced cost base required to continue
growth

Revised revenue and operational EBITDA(5) targets unchanged

 

 

 £ millions                                    Six months ended          Six months ended             change Reported   change              change

Like-for-like(3)
Pro-forma(4)
                                               30 June 2022              30 June 2021(2)

 Billings(1)                                   765.6                     547.5                       39.8%              22.2%              22.5%
 Revenue                                       446.4                     279.3                       59.8%              30.7%              30.9%
 Gross profit/net revenue                      375.3                     236.7                       58.6%              27.8%              28.2%

 Operational EBITDA(5)                         30.1                      34.3                        -12.4%             -41.2%             -34.7%
 Operational EBITDA margin(5)                  8.0%                      14.5%                       -650bps            -940bps            -900bps
 Adjusted(6) operating profit                  25.4                      31.3                        -18.7%             -47.0%             -39.6%
 Operating loss                                (75.4)                    (16.6)                      -354.2%            -17.1%             -1.3%
 Loss for period                               (82.4)                    (23.0)                      -258.5%            -9.9%              1.7%

 Basic net loss per share (pence)              (14.5)                    (4.2)                       -10.3p             -0.7p              1.5p
 Adjusted(6) basic earnings per share (pence)  2.1                       3.4                         -1.3p              -3.6p              -3.5p

 Number of people                                        9,041                    5,691
 Net Debt                                      (135.5)                   6.6

 

Financial highlights

¤   Billings £765.6 million, up 39.8% reported and 22.2% like-for-like.

 

¤   Revenue £446.4 million, up 59.8% reported and 30.7% like-for-like.

 

¤ Gross profit/net revenue £375.3 million, up 58.6% reported, and 27.8%
like-for-like as the Company continued to outperform the digital advertising
and transformation markets. Two year and three year stacks (half year organic
growth for the last two and three years) for the first half are 77% and 89%.

 

¤   Operational EBITDA(5) £30.1 million, down 12.4% reported and 41.2%
like-for-like reflecting continued investment in hiring for expansion, which
ran further ahead of gross profit/net revenue growth in the first half than
expected.

 

¤  Operating loss £75.4 million, which includes £100.8 million of
primarily combination payments, some linked to continued employment, and the
associated expense and amortisation totalling £93.9 million versus £41.6
million in the first half of 2021.

 

⁄  Adjusted basic earnings per share, which excludes adjusting items after
tax, of 2.1p per ordinary share, down 1.3p versus 3.4p per share in the first
half of last year. Basic loss per share of 14.5p, down 10.3p versus 4.2p loss
per share in the first half of 2021.

 

¤   Net debt ended the period at £135.5 million, or 1.2x net
debt/operational EBITDA, reflecting combination payments made during the first
half, principally for TheoremOne. Net debt was below the bottom end of the
guidance range of £140 - 190 million reflecting better working capital
management. The balance sheet remains strong with sufficient liquidity and
long-dated debt maturities. Pro-forma Operational Earnings Before Interest,
Taxes, Depreciation and Amortisation for the latest twelve months to 30 June
2022 was £113.6 million.

 

Strategic and operational highlights

¤   We have secured two new "whopper" clients, both of which will be fully
operational in 2023, making a total of eight. Five more clients, making a
potential total of 13, are trending towards "whopper" status (i.e. revenue of
over $20 million per annum). This year 14 other clients have been identified
as potential "whoppers" over the 2022-24 three year planning period to reach
the 20(2) objective (20 clients with revenue of $20 million per annum).

¤   Significant cost management measures, including a brake on hiring and
discretionary cost controls have been implemented in the second quarter and
half of the year. Tight cost management is having the desired effect, with the
number of people in the Company stabilising at around 9,100 (including recent
combinations) over the past month or so.

¤ The Company continues to invest in financial controls, treasury, risk and
governance. Several experienced finance professionals have been appointed
within the Group and Practice finance teams. Significant progress is being
made on processes to support future growth, balancing revenue growth and the
investment in human capital. Work is ongoing and this remains a key priority
for the second half.

¤  The Content practice posted 26% like-for-like gross profit/net revenue
growth, with Data&Digital Media up 23% and Technology Services up 89%.
However, hiring ahead of the revenue curve particularly in the first quarter
impacted profitability at both the Content and to a lesser extent the
Data&Digital Media practices.

¤  In January 2022 the Group's Data&Digital Media practice combined
with 4Mile Analytics, a leading data consultancy specialising in custom data
experiences powered by the Looker platform. In May, the Technology Services
practice made a large and significant combination with TheoremOne, a leader in
agile, full stack innovation, engineering and design, which helps major
enterprises achieve strategic digital transformation.

¤  In July, post the half year end, the Content practice combined with XX
Artists, a Los Angeles-based digital marketing agency.

 

¤   Colin Day was appointed as a Non-Executive Director and Chairman of the
Audit Committee and Christopher S. Martin as Chief Operating Officer in August
2022.

 

Outlook

¤   Full year like-for-like gross profit/net revenue growth target remains
unchanged at 25%.

 

¤  The Group continues to expect a significantly stronger second half
performance with a weighting to the fourth quarter. Pipeline remains strong in
comparison to last year.

 

¤   For the full year expected operational EBITDA target remains unchanged
at approximately £120 million(9).

 

Sir Martin Sorrell, Executive Chairman of S(4)Capital Plc said:

 

"Our top line growth continues to outperform the digital advertising and
transformation markets. This momentum is underlined by the increasing
recognition of the success of our new age/new era model in industry surveys
such as the Forrester Waves (the guide for buyers considering their purchasing
options in a technology marketplace) and increasing conversion of client
relationships at scale as we land more "whoppers". In the first half of 2022,
we continued to invest in increased human capital ahead of further top line
advances and in management infrastructure, which impacted our Operational
EBITDA. In the second half, we are focused on a better balance between top and
bottom-line growth to ensure we reach our revised targets for the year.
Combinations remain a key part of our growth strategy, however, for the time
being we are focused on organic growth and maximising value from our existing
businesses, where momentum remains strong. Whilst the global economy faces
many significant challenges in areas such as climate change, a lengthy war on
Continental Europe, rising inflation and interest rates, energy shortages,
fractious US/China and Western/Russia relationships and with Iran, the
prospects for digital advertising and transformation remain relatively bright,
whilst traditional media languish, and there is evidence that demand
accelerates during periods of economic uncertainty as we saw with Covid in
2020, when we performed strongly".

 

Notes (in this document):

1.      Billings is gross billings to client including pass through
costs.

2.      Restated for the initial accounting for the business combination
of Staud Studios and Raccoon as required by IFRS 3. Details are disclosed in
Note 5.

3.    Like-for-like is a non-GAAP measure and relates to 2021 being restated
to show the unaudited numbers for the previous year of the existing and
acquired businesses consolidated for the same months as in 2022 applying
currency rates as used in 2022.

4.     Proforma numbers relate to unaudited full year non-statutory and
non-GAAP consolidated results in constant currency as if the Group had existed
in full for the year and have been prepared under comparable GAAP with no
consolidation eliminations in the pre-acquisition period.

5.   Operational EBITDA is EBITDA adjusted for acquisition related expenses,
non-recurring items and recurring share-based payments, and includes
Right-of-use assets depreciation. It is a non-GAAP measure management uses to
assess the underlying business performance. Operational EBITDA margin is
Operational EBITDA as a percentage of Gross Profit/net revenue.

6.      Adjusted for acquisition related expenses, non-recurring items
and recurring share-based payments.

7.     Restated for the initial accounting for the business combination
of Orca, Brightblue, Metric Theory, Decoded, Tomorrow, Staud Studios, Jam3,
Raccoon as required by IFRS 3. Details for Orca, Brightblue, Metric Theory and
Decoded are provided in note 4 on page 127 of the Annual Report and Accounts
2021. Other details are disclosed in Note 5 below.

8.     Restated for the initial accounting for the business combination of
Raccoon, Cashmere and Maverick as required by IFRS 3. Details are disclosed in
Note 5.

9.     This is a target and not a profit forecast.

 

Disclaimer

This announcement includes 'forward-looking statements'. All statements other
than statements of historical facts included in this announcement, including,
without limitation, those regarding the Company's financial position, business
strategy, plans and objectives of management for future operations (including
development plans and objectives relating to the Company's services) are
forward-looking statements.

 

Forward-looking statements are subject to risks and uncertainties and
accordingly the Company's actual future financial results and operational
performance may differ materially from the results and performance expressed
in, or implied by, the statements. These factors include but are not limited
to those described in the Company's prospectus dated 8 October 2019 which is
available on the news section of the Company's website. These forward- looking
statements speak only as at the date of this announcement. S4Capital expressly
disclaims any obligation or undertaking to update or revise any
forward-looking statements contained herein to reflect actual results or any
change in the assumptions, conditions or circumstances on which any such
statements are based unless required to do so.

 

No statement in this announcement is intended to be a profit forecast and no
statement in this announcement should be interpreted to mean that earnings per
share of the Company for the current or future years would necessarily match
or exceed the historical published earnings per share of the Company.

 

Neither the content of the Company's website, nor the content on any website
accessible from hyperlinks on its website for any other website, is
incorporated into, or forms part of, this announcement nor, unless previously
published by means of a recognised information service, should any such
content be relied upon in reaching a decision as to whether or not to acquire,
continue to hold, or dispose of, shares in the Company.

 

Results webcast and conference call

A webcast and conference call covering the results will be held today at 09:00
BST in London, followed by another webcast and call at 08:00 EDT / 13:00 BST.
Both webcasts of the presentation will be available at www.s4capital.com
(http://www.s4capital.com) during the event.

 

09.00 BST webcast (watch only) and conference call (for Q&A):
Webcast: https://stream.brrmedia.co.uk/broadcast/630f190eda906b287e9a249c
Conference call:
UK: +44 (0)330 165 4012
Freephone: 0800 279 6877
Confirmation code: 2608950
 
08.00 EDT / 1pm BST webcast (watch only) and conference call (for Q&A):
Webcast: https://stream.brrmedia.co.uk/broadcast/630f1a7eda906b287e9a257c
Conference call:
UK: +44 (0)330 165 4012
US: +1 646-828-8073
Confirmation code: 5157196
 
Enquiries to

S(4)Capital
Plc

Sir Martin Sorrell, Executive Chairman
 
+44 (0)20 3793 0003/ +44 (0)2037930007

Mary Basterfield, Chief Financial Officer

Scott Spirit, Chief Growth Officer

 

Dowgate Capital Limited (Joint Corporate Broker to S(4)Capital
plc)

James Serjeant
 
+44 (0)20 3903 7715

David Poutney

 

Jefferies International Limited (Joint Corporate Broker to S(4)Capital plc)

Tony White
 
+44 (0)207 029 8000

Harry Le May

 

Morgan Stanley & Co. International plc (Joint Corporate Broker to
S(4)Capital plc)

Paul Baker
 
+44 (0)207 425 8000

Alex Smart

 

Powerscourt (PR Advisor)
 

Elly Williamson
 
                                +44 (0)781 765
7528

Ollie Simmonds

Business overview

 

Introduction

In the first half of 2022, we continued to grow ahead of our guided gross
profit/net revenue run rates, gained major new clients, maintained high key
people retention rates, upgrading our financial processes and improving
working capital management. In contrast, there were the results delays earlier
in the year, and the first half 2022 profits turned out below the Board's
expectations with the consequent impact on the full year outlook. We are
focussing intently on correcting these issues and have made good progress in
recent months. Underpinning our confidence in the medium and long term are
client demand for digital services and the solid foundations of the Company's
Content, Data&Digital Media and Technology Services practices, centred on
our 9,100 people and "whopper", "whoppertunities" and local hero clients and
having the right data-driven strategy in the right functional and geographic
markets.

 

The Company grew strongly in the first half, with a like-for-like gross
profit/net revenue growth rate of 28%, above the targeted 25%. Two year and
three year first half like-for-like stacks are 77% and 89%. First quarter and
second quarter gross profit/net revenue like for like growth rates were 35%
and 23% with two and three year stacks at 67%, and 88% and 86% and 95%. We
remain confident of outperforming the digital advertising and transformation
markets. We maintain our 25% gross profit/net revenue target for 2022.
Momentum was reinforced by the addition of two further "whopper" clients
making a total of eight against the target of 20, one through pitch and one
through combination, both of which will be fully effective in 2023. We also
secured important new client wins with Adobe, Brewdog, Tiktok, Diageo,
Booking.com, Tim Horton's, Duolingo, Ekaterra, Golden Goose, Riot Games and
the US media account of a large NDA'd FMCG which will become a leading account
in 2023. In addition, we continue to extend our remits with all our existing
major clients. This represents a strong start to achieving the Company's
2022-24 three-year plan of doubling its size on a like-for-like basis and
reaching the same targets for the 2020-22 and 2021-23 plans, having achieved
them in the period 2019-21. We are about to start our three year planning
process for 2023 - 25 and budgets for 2023.

 

Our profit performance in the first half was, however, disappointing. While
gross profit/net revenue growth was strong, our Operational EBITDA and
Operational EBITDA margin performance were below our expectations. This was
due to profit underperformance mainly in our Content and Data&Digital
Media practices, where growth in costs ran ahead of growth in gross profit/net
revenue. We began taking action to correct this at the end of the period and
this continues into the second half. Our focus is on tight cost management and
commercials, such as pricing. We are starting to see an improved performance
and expect this to continue through the second half of 2022 and into 2023, as
we build a stronger platform. This however will result in an even more skewed
second half Operational EBITDA performance than in prior years.

 

We have also invested in our finance teams and processes. Changes have already
been implemented at the Board, Company and Content practice levels in
financial reporting and control, internal audit, governance, risk and
compliance. This remains a key priority for the company for the second half
and we expect to see ongoing investment in our team and systems over the next
few years to support the business as it continues to grow.

 

Strategic progress

 

Corporate activity continued in the first half, with the Data&Digital
Media practice announcing the combination with 4Mile in the United States in
January.  The Technology Services practice combined with TheoremOne in May.
This is a larger and important combination that has scaled our Technology
Services practice. After the period end in July, the Content practice
announced a combination with XX Artists. Our combinations have generated
significant revenue synergies through development of existing and new client
opportunities across all three practices and geographies. Combinations remain
a key part of our growth strategy, however for the time being we are focused
on organic growth and maximising value from our existing business, where the
organic momentum remains strong.

 

We reported our Carbon Neutral status through obtaining official certification
for 2021 in May 2022 achieving our carbon neutrality ambitions well ahead of
our 2024 target. We are assessing the feasibility of setting Science Based
Targets (SBTi) and continue our ESG risk assessments and reporting, for
example CDP, the gold standard for environmental reporting, for which we are
maturing our ESG data gathering processes. We are both reducing our emissions
in our own operations as well as through sustainable design for our clients
while we are creating more inclusive cultures and experiences. Our longer-term
ambition remains to become B Corporation certified.

 

Whilst GDP growth is a driver of our four addressable markets - global media,
marketing services, trade budgets and digital marketing transformation - the
key trend for S(4)Capital is that the digital segments of these markets, as
opposed to the analogue, are still forecast to continue to grow significantly.
Despite the changes in the economic outlook, digital advertising is still
forecast to grow by 10-15% inside the United States and strongly outside,
whilst analogue growth will be anaemic. Our own analysis of analysts' current
forecasts (Morgan Stanley, Evercore ISI, eMarketer 2022) indicates that the
top 8 global digital platforms are forecast to grow advertising revenues by
13% in 2023, which represents an acceleration from around 10% in 2022.
Advertising as a proportion of US GDP is still forecast to rise from under 1%
to approximately 1.4%, closer to its historical level, purely because of the
continued rise of digital advertising at around 10-15% per annum to a share of
70% in 2025 against 62% last year. Other addressable markets are projected to
grow at significantly higher rates such as cloud platform growth (31%),
marketing technology software (19%) and digital transformation spend (17%),
all contribute to our confidence around our gross profit/net revenue target
and three year plans. In addition, as we saw in 2020 with the pandemic, the
client demand for digital marketing transformation intensifies as GDP growth
slows and organic volume gains for clients lessen and become more difficult.

 

Board update

In January 2022 we were pleased to welcome Mary Basterfield as our new Group
Chief Financial Officer and Director, Mary has over 20 years of extensive
financial experience and, since joining, Mary has appointed several
experienced finance professionals within the Group and Practice finance teams.
 The team is strengthening processes to support our future growth and we have
made significant progress.

 

After the period end, on 2 August 2022, Colin Day was appointed to
S(4)Capital's Board as a Non-Executive Director including as the new Chair of
the Audit and Risk Committee, as part of our previously indicated plans to
invest in and tighten its financial control, risk and governance processes at
the Board level. Colin has decades of experience in both management and
governance roles. The previous Chair is Senior Independent Director, Rupert
Faure Walker, who remains a member of the Audit and Risk Committee and the
Nomination and Remuneration Committee.

 

The Audit and Risk Committee's role is to assist the Board with the discharge
of its responsibilities in relation to external audits and controls, including
reviewing financial statements, considering the scope of the work undertaken
by external auditors and reviewing the effectiveness of the internal control
systems in place within the Group.

 

In addition, Christopher S. Martin, one of the founders of MightyHive Inc.
with extensive experience at Yahoo Inc. in post-merger integration, has been
appointed Chief Operating Officer, to scale the Company's organisational
structure and processes.

 

We will now have a Board of 15 directors, nine non-executive directors of
which four are women and five are men, and six executive directors.

 

Financial review

 

Summary of result

 

 £ millions                                              Six months ended  Six months ended       change Reported   change              change

Like-for-like(3)
Pro-forma(4)
                                                         30 June 2022      30 June 2021(2)

 Billings(1)                                             765.6             547.5                 39.8%              22.2%              22.5%
 Revenue                                                 446.4             279.3                 59.8%              30.7%              30.9%
 Gross profit/net revenue                                375.3             236.7                 58.6%              27.8%              28.2%
 Operational EBITDA(5)                                   30.1              34.3                  -12.4%             -41.2%             -34.7%
 Operational EBITDA margin(5)                            8.0%              14.5%                 -650bps            -940bps            -900bps
 Adjusted(6) operating profit                            25.4              31.3                  -18.7%             -47.0%             -39.6%
 Adjusted(6) operating profit margin                     6.8%              13.2%                 -640bps            -960bps               -920bps

 Net finance expenses and loss on net monetary position  (10.2)            (3.2)                 -214.6%            -119.4%            -129.4%
 Adjusted(6) result before income tax                    15.2              28.1                  -45.8%             -64.9%             -55.6%
 Adjusted(6) Income tax expenses                         (3.2)             (9.8)                 66.5%              74.1%              73.8%
 Adjusted(6) result for the period                       12.0              18.3                  -34.8%             -61.1%             -49.3%

 Adjusted(6) basic earnings per share (pence)            2.1               3.4                   -1.3p              -3.6p              -3.5p

 

 

Reconciliation to non-GAAP measures of performance

 

 £ millions                                                  Six months ended 30 June 2022  Six months ended

                                                                                            30 June 2021(2)

 Operating loss                                              (75.4)                         (16.6)
 Amortisation(*)                                             24.2                           18.0
 Acquisition and set-up related expenses(**)                 69.7                           23.6
 Share based compensation                                    6.9                            6.3
 Adjusted(6) operating profit                                25.4                           31.3

 Net finance expenses and loss on net monetary position      (10.2)                         (3.2)
 Adjusted(6) result before income tax                        15.2                           28.1

 Income tax credit/(expense)                                 3.2                            (3.1)
 Tax on adjusting items                                      (6.4)                          (6.7)
 Adjusted(6) result for the period                           12.0                           18.3

*  Amortisation relates to the amortisation of intangible assets identified
as part of the purchase price allocation exercise as a result of the
acquisitions.

** Acquisition and set-up related expenses relate to acquisition related
advisory fees of £3.6 million, contingent consideration as remuneration of
£67.8 million and remeasurement gain on contingent considerations of £1.7
million.

 

Revenue

 

Billings were £765.6 million, up 39.8% on a reported basis, 22.2% on a
like-for-like basis and 22.5% on a pro-forma basis.

 

Revenue was £446.4 million, up 59.8% from £279.3 million on a reported
basis, 30.7% on a like-for-like basis and 30.9% on a pro-forma basis.

 

Reported gross profit/net revenue was £375.3 million, up 58.6% from
£236.7million for the comparable period in 2021, 27.8% like-for-like and
28.2% pro-forma.

 

 

Practice performance and net revenue by geography

 

 £ millions                Six months ended  Six months ended                                            change Reported  change             change

Like-for-like(3)
Pro-forma(4)
                           30 June 2022      30 June 2021(2)

 Content                   250.2             157.1                                                       59.3%            25.7%              25.7%
 Data&Digital media        100.7             79.6                                                        26.4%            23.1%              23.5%
 Technology Services       24.4                                       -                                  100.0%           89.2%              57.9%

 Gross profit/net revenue  375.3             236.7                                                       58.6%            27.8%              28.2%

 Americas                  279.4             168.8                                                       65.5%            26.0%              26.6%
 EMEA                      66.9              48.3                                                        38.6%            36.0%              36.0%
 Asia-Pacific              29.0              19.6                                                        48.1%            27.6%              27.6%

 Gross profit/net revenue  375.3             236.7                                                       58.6%            27.8%              28.2%

 Content                   14.0              16.7                                                        -16.7%           -49.9%             -49.9%
 Data&Digital media        17.4              22.4                                                        -22.6%           -29.3%             -28.9%
 Technology Services       8.8                                        -                                  100.0%           147.1%             71.1%
 S4 Central                (10.1)            (4.8)                                                       -107.6%          -107.9%            -107.9%

 Operational EBITDA        30.1              34.3                                                        -12.4%           -41.2%             -34.7%

Gross profit, Operational EBITDA and Operational EBITDA margins by practice

Content practice gross profit/net revenue was £250.2 million (67% of total
gross profit), up 59.3% on a reported basis from last year, on a like-for-like
basis up 25.7% and 25.7% on pro-forma basis.

 

Data&Digital Media practice gross profit/net revenue was £100.7 million
(27% of total gross profit), up 26.4%, from last year on a reported basis, on
a like-for-like basis up 23.1% and on a pro-forma basis was 23.5%.

 

Technology Services gross profit/net revenue was £24.4 million (6% of total
gross profit/net revenue), on a like for like basis up 89.2% and on a
pro-forma basis was 57.9%.

 

Content practice operational EBITDA was £14.0 million, down 16.7% on a
reported basis verses last year, and down 49.9% on a like-for-like basis and
down 49.9% on a pro-forma basis, reflecting a significant, increased
investment in talent. The Content practice operational EBITDA margin was 5.6%,
compared to 10.7% last year, reflecting increased investment in human capital
in the first half of the year to staff "whoppers" and prepare for a stronger
second half.  This investment in hiring ran further ahead of gross profit/net
revenue growth in the first half than expected.

 

Data&Digital Media practice operational EBITDA was £17.4 million, down
22.6% on a reported basis from last year and down 29.3% on a like-for-like
basis and 28.9% on a proforma basis. Data&Digital Media practice
operational EBITDA margin was 17.2%, compared to 28.2% last year, reflecting
the increased investment in human capital to drive future growth and an
increase in travel, office and other operating expenses post covid 19.

 

The Technology Services practice which now includes Zemoga and TheoremOne has
performed strongly with operational EBITDA of £8.8 million representing an
EBITDA margin of 36.1%.

 

Gross profit/net revenue by Geography

Americas (74% of total) was £279.4 million, up 65.5% on a reported basis from
last year. On a like-for-like basis Americas gross profit/net revenue was up
26.0% and up 26.6% on a pro-forma basis reflecting continued out performance
of the market and growth in our "whoppers" and major clients.

 

EMEA (18% of total gross profit/net revenue) was £66.9 million, up 38.6% from
last year on a reported basis. On both a like-for-like and pro-forma basis
EMEA gross profit/net revenue was up 36.0% primarily reflecting "whopper"
growth in the key markets.

 

Asia Pacific (8% of total) was £29.0 million, up 48.1% on a reported basis.
On both a like-for-like and pro-forma basis Asia Pacific gross profit/net
revenue was up 27.6% reflecting continued strong organic growth.

 

Financial performance

 

Reported Operational Earnings Before Interest Taxes Depreciation and
Amortisation ('EBITDA') was £30.1 million versus £34.3 million, a decrease
of 12.4%, reflecting continued investment in hiring for expansion and some
post covid normalisation of travel and office costs. Operational EBITDA was
down 41.2% on a like-for-like basis and down 34.7% on a pro-forma basis,
primarily reflecting increased hiring to support growth. In the first half we
saw hiring run further ahead of gross profit/net revenue growth and as a
result we have implemented cost control measures including a break in hiring
and discretionary costs controls to support the anticipated stronger profit
delivery in the second half.

 

Adjusted operating profit was down 18.7% from £31.3 million to £25.4 million
on a reported basis, before adjusting items of £100.8 million, including
non-recurring items, primarily acquisition payments tied to continued
employment, share-based compensation, and amortisation of business combination
intangible assets. Like-for-like adjusted operating profit was down 47.0% and
pro-forma adjusted operating profit was down 39.6%, primarily reflecting the
increase in like-for-like number of people in the company, as the hiring
exceeded the gross profit net revenue growth in the first half.

 

Adjusted result before income tax was £15.2 million, down 45.8% versus £28.1
million in the comparable period last year reflecting the reduction in
adjusted operating profit and higher finance costs due to the term loan (which
was not in place in the first half of 2021). On a like-for-like basis adjusted
result before income tax was down 64.9% and down 55.6% on a pro-forma basis.

 

Adjusted result for the period was £12.0 million, down 34.8% on a reported
basis, down 61.1% on a like-for-like basis and down 49.3% on a pro-forma
basis.

 

Operating loss £75.4 million, which includes £100.8 million of primarily
combination payments, some linked to continued employment, and the associated
expense and amortisation totalling £93.9 million versus £41.6 million in the
first half of 2021.

 

Basic and diluted loss per share was 14.5p versus 4.2p loss in 2021.

 

Adjusted basic earnings per share was 2.1p, versus adjusted basic earnings per
share of 3.4p in the first half of 2021. The weighted average number of
shares as of 30 June 2022 was 567,714,015 (2021: 544,589,568).

 

The Board has decided that there will be no interim dividend declared for the
first half of 2022.

 

Balance sheet liquidity

Liquidity remains strong with half-year end net debt around £135 million or
1.2x net debt/operational EBITDA, below the lower end of the guidance range of
£140-£190 million, reflecting combination payments made during the first
half, principally for TheoremOne and improvement in working capital
management. Further combination payments in the second half of £21 million
are anticipated by 2022 year end and net debt is expected to be in the range
of £130 - £170 million.

 

Outlook

The global economy is in a difficult place. Since the beginning of 2022, many
political and economic challenges have been added to climate change,
diversity, equity and inclusion - the war in Ukraine and Russian expansion,
rising inflation, increasing interest rates, fracturing US/China relations,
Iran amongst others. Despite all these uncertainties, revised growth forecasts
for digital advertising and digital transformation continue to significantly
outperform analogue segments.

 

For example, digital advertising in the United States is forecast to grow by
10-15% per annum over the next three years, with advertising as a proportion
of US GDP forecast to grow from under 1% to 1.4%, solely due to growth in
digital segments, whilst analogue or linear remains flat or declining. Digital
transformation growth forecasts are even stronger and there is evidence, for
example during the pandemic in 2020, that when GDP growth falters, client
demand for digital advertising and transformation intensifies. Our targets
from the end of July for 2022 remains unchanged and we continue to expect to
outperform our addressable markets in 2023 and beyond.

 

About S(4)Capital

S(4)Capital plc (SFOR.L) is the tech-led, new age/new era digital advertising
and marketing services company, established by Sir Martin Sorrell in May 2018.

 

Its strategy is to build a purely digital advertising and marketing services
business for global, multinational, regional, local clients, and
millennial-driven influencer brands. This will be achieved by integrating
leading businesses in three practice areas: Content, Data&Digital Media
and Technology Services, along with an emphasis on "faster, better, more
efficient" executions in an always-on consumer-led environment, with a unitary
structure.

 

Digital is by far the fastest-growing segment of the advertising
market. S(4)Capital estimates that in 2021 digital accounted for over 60% or
$420-450 billion of total global advertising spend of $700-750 billion
(excluding over $500 billion of trade promotion marketing, the primary target
of the Amazon advertising platform) and projects that by 2022 total global
advertising spend will expand to $770-850 billion and digital's share will
grow to approximately 65% and by 2024 to approximately 70%, accelerated by
the impact of covid-19.

 

In 2018, S(4)Capital combined with MediaMonks, the leading AdAge A-listed
creative digital content production company led by Victor Knaap and Wesley ter
Haar and then with MightyHive, the market-leading digital media solutions
provider for future thinking marketers and agencies, led by Peter Kim and
Christopher S. Martin.

 

Since then, MediaMonks and MightyHive have combined with more than 25
companies across Content, Data&Digital Media and Technology Services. For
a full list, please see the S4Capital website.

 

In August 2021, S(4)Capital launched its unitary brand by merging MediaMonks
and MightyHive into Media.Monks, represented by a dynamic logo mark that
features MightyHive's iconic hexagon. As the operational brand, Media.Monks
underpins S4Capital's agility, digital knowledge and efficiency and is the
next step in delivering on its foundational promise to unify
Content, Data&Digital Media and Technology Services.

 

Victor Knaap, Wesley ter Haar, Christopher Martin, Scott Spirit and Mary
Basterfield all joined the S(4)Capital Board as Executive Directors.
The S(4)Capital Board also includes Rupert Faure Walker, Paul Roy, Daniel
Pinto, Sue Prevezer, Elizabeth Buchanan, Naoko Okumoto, Margaret Ma Connolly,
Miles Young and Colin Day.

 

The Company has 9,100 people in 32 countries with approximately 70% of revenue
across the Americas, 20% across Europe and 10% across the Middle East and
Africa and Asia-Pacific. The longer-term objective is a split of 60%:20%:20%.
Content currently accounts for approximately 60% of revenue, Data&Digital
Media 30% and Technology Services 10%. The long-term objective is a split of
50%:25%:25%.

 

 

 

Unaudited consolidated interim statement of profit or loss

for the six month period ended 30 June 2022

 

                                                                         Six months ended  Six months ended  Year

                                                                         30 June 2022      30 June 2021(2)   ended

                                                                                                             31 Dec 2021
                                          Notes                          £000              £000              £000

 Revenue                                  6                              446,439           279,288           686,601
 Cost of sales                                                           (71,162)          (42,626)          (126,338)

 Gross profit                             6                              375,277           236,662           560,263

 Personnel costs                                                         (308,812)         (183,003)         (412,537)
 Other operating expenses                                                (36,108)          (20,674)          (49,829)
 Acquisition and set-up related expenses  15                             (69,698)          (23,615)          (83,496)
 Depreciation and amortisation                                           (36,013)          (25,960)          (56,456)

 Total operating expenses                                                (450,631)         (253,252)         (602,318)

 Operating loss                                                          (75,354)          (16,590)          (42,055)

 Adjusted operating profit                                               25,453            31,324            94,808
 Adjusting items                          15                             (100,807)         (47,914)          (136,863)
 Operating loss                                                          (75,354)          (16,590)          (42,055)

 Finance income                                                          768               413               1,032
 Finance expenses                                                        (10,372)          (3,663)           (13,283)

 Net finance expenses                                                    (9,604)           (3,250)           (12,251)
 Loss on the net monetary position                                       (620)             -                 (1,344)

 Loss before income tax                                                  (85,578)          (19,840)          (55,650)

 Income tax credit/(expense)                                             3,181             (3,147)           (1,065)

 Loss for the period                                                     (82,397)          (22,987)          (56,715)

 Attributable to owners of the Company                                   (82,397)          (22,987)          (56,715)
 Attributable to non-controlling interests                               -                 -                 -

                                                                         (82,397)          (22,987)          (56,715)

 

Loss per share is attributable to the ordinary equity holders of the Company

 Loss per share (pence)          8      (14.5)  (4.2)  (10.3)
 Diluted loss per share (pence)  8      (14.5)  (4.2)  (10.3)

 

 

Unaudited consolidated interim statement of comprehensive income

for the six month period ended 30 June 2022

                                                                           Six months ended  Six months        Year

                                                                           30 June 2022      ended             ended

                                                                                             30 June 2021(2)   31 Dec 2021
                                                                           £000              £000              £000

 Loss for the period                                                       (82,397)          (22,987)          (56,715)

 Other comprehensive income/(loss)
 Items that may be reclassified to profit or loss
 Foreign operations - foreign currency translation differences             70,364            (16,618)          (6,358)

                                                                           70,364            (16,618)          (6,358)

 Total comprehensive loss for the period                                   (12,033)          (39,605)          (63,073)

 Attributable to owners of the company                                     (12,033)          (39,605)          (63,073)
 Attributable to non-controlling interests                                 -                 -                 -

                                                                           (12,033)          (39,605)          (63,073)

 

Unaudited consolidated interim balance sheet

as at 30 June 2022

 

                                                       As at 30 June 2022    As at 30 June 2021    As at

                                                                             Restated(7)            31 Dec 2021

                                                                                                   Restated(8)
                                            Notes      £000                  £000                  £000

 Assets

 Non-current assets
   Intangible assets                        9          1,189,535             859,033               981,326
   Right-of-use assets                                 49,215                30,747                36,608
   Property, plant and equipment                       29,781                16,311                21,548
   Deferred tax assets                                 10,492                3,466                 6,526
   Other receivables                                   11,228                3,680                 3,185

                                                       1,290,251             913,237               1,049,193
 Current assets
   Trade and other receivables              10         349,731               233,985               335,498
   Cash and cash equivalents                           193,118               119,566               301,021

                                                       542,849               353,551               636,519

 Total assets                                          1,833,100             1,266,788             1,685,712

 Liabilities

 Non-current liabilities
   Deferred tax liabilities                            67,152                57,460                68,627
   Loans and borrowings                     11         315,333               41,430                308,571
   Lease liabilities                                   40,167                24,978                31,423
   Contingent consideration and holdbacks              14,885                31,482                31,749
   Other payables                                      2,940                 2,033                 2,845

                                                       440,477               157,383               443,215
 Current liabilities
   Trade and other payables                 12         318,311               225,971               324,059
   Contingent consideration and holdbacks              142,005               50,921                86,632
   Loans and borrowings                     11         5,400                 70,813                2,523
   Lease liabilities                                   15,109                9,371                 10,545
   Tax liabilities                                     19,874                18,215                17,500

                                                       500,699               375,291               441,259

 Total liabilities                                     941,176               532,674               884,474

 Net assets                                            891,924               734,114               801,238

 Equity

   Share capital                                       139,021               137,102               138,827
   Reserves                                            752,803               596,912               662,311

 Attributable to owners of the company                 891,824               734,014               801,138
   Non-controlling interests                           100                   100                   100

 Total equity                                          891,924               734,114               801,238

 

Unaudited consolidated interim statement of cash flows

for the six month period ended 30 June 2022

 

                                                                                              Six months ended  Six months ended               Year

                                                                                              30 June 2022      30 June 2021(2)                ended

                                                                                                                                                31 Dec 2021
                                                                                   Notes      £000              £000                           £000

 Cash flows from operating activities                                              13         (2,333)           17,191                         68,496
   Income taxes paid                                                                          (7,383)           (7,862)                        (13,874)

 Net cash (used)/generated from operating activities                                          (9,716)           9,329                          54,622

 Cash flows from investing activities
   Investments in intangible assets                                                           (497)             (411)                          (3,458)
   Investments in property, plant and equipment                                               (10,231)          (3,562)                        (11,119)
   Acquisition of subsidiaries, net of cash acquired                                          (93,245)          (46,942)                       (86,604)
   Tax paid as result of acquisition                                                          -                 -                              (5,116)
   Financial fixed assets                                                                     502               (391)                          (323)

 Net cash used in investing activities                                                        (103,471)         (51,306)                       (106,620)

 Cash flows from financing activities
   Proceeds from issuance of shares                                                           -                 -                              1,143
   Additional borrowings during the year                                           11         -                             24,057             342,994
   Payment of lease liabilities                                                               (7,601)           (5,401)                        (10,903)
   Repayments of loans and borrowings                                                         (166)             -                              (110,895)
   Transaction costs paid on borrowings                                                       (288)             -                              (8,379)
   Interest paid                                                                              (6,585)           (1,765)                        (5,530)

 Net cash (used)/generated from financing activities                                          (14,640)          16,891                         208,430

 Net (decrease)/increase in cash and cash equivalents                                         (127,827)         (25,086)                       156,432
   Cash and cash equivalents beginning of the year                                            299,122           142,052                        142,052
   Exchange gain on cash and cash equivalents                                                 17,060            2,600                          638

 Cash and cash equivalents at end of period                                                   188,355(*)        119,566                        299,122(**)

 

Note:

*  Including bank overdrafts of £4.8 million.

** Including bank overdrafts of £1.9 million

Unaudited consolidated interim statement of changes in equity

for the six-month period ended 30 June 2022

 Equity                                               Number of shares  Share   capital    Share premium  Merger reserves  Other reserves(*)  Foreign exchange reserves  Accumulated losses  Total     Non-controlling interests  Total equity
                                                                        £000               £000           £000             £000               £000                       £000                £000      £000                       £000

 Balance at 1 January 2021                            542,065,458       135,516            364,195        205,717          29,275             (15,845)                   (3,181)             715,677   100                        715,777

 Comprehensive income or (loss) for the period
   Loss for the period(2)                             -                 -                  -              -                -                  -                          (22,987)            (22,987)  -                          (22,987)
   Foreign currency translation differences           -                 -                  -              -                -                  (16,618)                   -                   (16,618)  -                          (16,618)
 Total comprehensive loss for the period              -                 -                  -              -                -                  (16,618)                   (22,987)            (39,605)  -                          (39,605)

 Transactions with owners of the company
   Business combinations                              6,343,254         1,586              31,880         -                18,164             -                          -                   51,630    -                          51,630
   Employee share schemes                             -                 -                  -              -                -                  -                          6,312               6,312     -                          6,312

 Balance as at 30 June 2021(2)                        548,408,712       137,102            396,075        205,717          47,439             (32,463)                   (19,856)            734,014   100                        734,114

 Comprehensive income or (loss) for the period
   Loss for the period                                -                 -                  -              -                -                  -                          (33,728)            (33,728)  -                          (33,728)
   Foreign currency translation differences           -                 -                  -              -                -                  10,260                     -                   10,260    -                          10,260
 Total comprehensive income or (loss) for the period  -                 -                  -              -                -                  10,260                     (33,728)            (23,468)  -                          (23,468)

   Hyperinflation revaluation                         -                 -                  -              -                1,633              -                          -                   1,633     -                          1,633

 Transactions with owners of the company
   Issue of Ordinary Shares                           -                 -                  -              -                -                  -                          -                   -         -                          -
   Business combinations                              6,898,860         1,725              50,835         -                27,692             -                          -                   80,252    -                          80,252
   Employee share schemes                             -                 -                  -              -                (110)              -                          8,817               8,707     -                          8,707
 Balance as at 31 December 2021                       555,307,572       138,827            446,910        205,717          76,654             (22,203)                   (44,767)            801,138   100                        801,238

 Comprehensive income or (loss) for the period
   Loss for the period                                -                 -                  -              -                -                  -                          (82,397)            (82,397)  -                          (82,397)
   Foreign currency translation differences           -                 -                  -              -                -                  70,364                     -                   70,364    -                          70,364
 Total comprehensive income or (loss) for the period  -                 -                  -              -                -                  70,364                     (82,397)            (12,033)  -                          (12,033)

   Hyperinflation revaluation                         -                 -                  -              -                1,753              -                          -                   1,753     -                          1,753

 Transactions with owners of the company
   Business combinations                              777,894           194                2,887          -                91,005             -                          -                   94,086    -                          94,086
   Employee share schemes                             -                 -                  -              -                315                -                          6,565               6,880     -                          6,880
 Balance as at 30 June 2022                           556,085,466       139,021            449,797        205,717          169,727            48,161                     (120,599)           891,824   100                        891,924

*Other reserves include the deferred equity consideration of £168.0 million,
made up of the following: TheoremOne £56.2 million, Raccoon for £49.1
million, Decoded for £47.9 million, Cashmere for £6.9 million, Zemoga for
£5.4 million, 4Mile for £2.3 million and Destined for £0.2 million (2021:
£77.0 million), the treasury shares issued in the name of S(4)Capital Group
to an employee benefit trust for the amount of £2.2 million (2021: £2.5
million), and hyperinflation impact in Argentina of £3.4m (2021: £1.6m).

Notes to the unaudited consolidated interim financial statements

for the six-month period ended 30 June 2022

 

1.   General information

S(4)Capital Plc ('S(4)Capital' or 'Company') is a public limited company
incorporated on 14 November 2016 in the United Kingdom. The Company has its
registered office at 12 St James's Place, London, SW1A 1NX, United Kingdom.

 

The unaudited consolidated interim financial statements represent the results
of the Company and its subsidiaries (together referred to as 'S(4)Capital
Group' or the 'Group'). An overview of the subsidiaries is provided in note 14
on page 140 of the Annual Report and Accounts 2021.

 

S(4)Capital Group is a new age/new era digital advertising and marketing
services company.

 
2.   Basis of preparation
A.    Statement of compliance

This report is to be read in conjunction with the Annual Report and Accounts
of S(4)Capital plc for the year ended 31 December 2021 and has been prepared
in accordance with UK-adopted International Accounting Standards and with the
requirements of the Companies Act 2006 as applicable to companies reporting
under those standards.

 

The unaudited consolidated interim financial statements for the 6 months
period ended 30 June 2022 are a condensed set of financial information and
have been prepared on the basis of the policies set out in the 2021 annual
financial statements and in accordance with UK adopted IAS 34 and the
Disclosure Guidance and Transparency Rules sourcebook of the UK's Financial
Conduct Authority.

 

The Group has undertaken a detailed going concern assessment, reviewing its
current and projected financial performance and position. The Directors
believe that the Group's forecasts have been prepared on a prudent basis and
have also considered the impact of future acquisitions. On 6 August 2021,
S(4)Capital Group signed a new facility agreement, consisting of a Term Loan B
of EUR 375 million (expiring August 2028) and a multicurrency Revolving Credit
Facility (RCF) of £ 100 million (expiring August 2028). Considering the
Group's bank covenant and liquidity headroom and cost mitigation actions which
could be implemented, the Directors have concluded that the Group will be able
to operate within its facilities and comply with its banking covenants for the
foreseeable future and therefore believe it is appropriate to prepare the
financial statements of the Group on a going concern basis and that there are
no material uncertainties which gives rise to a significant going concern
risk. Given its debt maturity profile and available facilities, the Directors
believe the Group has sufficient liquidity to match its requirements for the
foreseeable future.

 

The unaudited consolidated interim financial statements were authorized for
issue by the Board of Directors on 21 September 2022.

 

B.    Functional and presentation currency

The unaudited consolidated interim financial statements are presented in Pound
Sterling (GBP or £), the Company's functional currency. All financial
information in Pound Sterling has been rounded to the nearest thousand unless
otherwise indicated.

 
3.   Significant accounting policies

The unaudited consolidated interim financial statements have been prepared on
a consistent basis with the accounting policies of the Group which were set
out on pages 113 to 123 of the Annual Report and Accounts 2021. No changes
have been made to the Group's accounting policies in the period ended 30 June
2022.

 

A number of amended standards became applicable for the current reporting
period. The Group did not have to change its accounting policies or make
retrospective adjustments as a result of adopting these amended standards.

4.   Statutory information and independent review

These condensed consolidated half year financial statements do not constitute
statutory financial statements within the meaning of section 434 of the
Companies Act 2006. The statutory accounts for the year ended 31 December 2021
have been delivered to the Registrar of Companies and received an unqualified
auditors' report, did not include a reference to any matters to which the
auditors drew attention by way of an emphasis of matter and did not contain a
statement under sections 498 (2) or (3) of the Companies Act 2006. The
consolidated interim financial statements are unaudited but have been reviewed
by the auditors and their report is set out on the last page.

 
5.   Acquisitions
Business Combinations

Details of the provisional fair value of identifiable assets and liabilities
acquired, purchase consideration and goodwill of the subsidiaries acquired in
the period ended 30 June 2022 are as follows:

 

                                                     4Mile    TheoremOne  Total
                                                     £000     £000        £000

 Intangible assets - Customer relationships          7,725    81,102      88,827
 Intangible assets - Brand names                     366      1,881       2,247
 Intangible assets - Order Backlog                   822      7,023       7,845
 Intangible assets - Software                        325      -           325
 Property, plant and equipment                       42       553         595
 Cash and cash equivalents                           2,334    5,238       7,572
 Trade and other receivables                         1,674    11,293      12,967
 Other non-current assets                            1        140         141
 Trade and other payables                            (1,525)  (2,225)     (3,750)
 Other non-current liabilities                       (258)    3           (255)
 Net assets                                          11,506   105,008     116,514
 Goodwill                                            13,574   39,157      52,731

 Total purchase consideration                        25,080   144,165     169,245

 Cash                                                6,964    77,975      84,939
 Deferred consideration                              2,264    56,188      58,452
 Contingent consideration                            12,450   -           12,450
 Holdback obligations                                3,402    10,002      13,404

 Total purchase consideration                        25,080   144,165     169,245

 Cash purchase consideration                         6,964    77,975      84,939
 Cash and cash equivalents acquired                  2,334    5,238       7,572

 Cash outflow on acquisition (net of cash acquired)  4,630    72,737      77,367

With all combinations 100% of the voting equity interest has been acquired.

 

Content Practice

During the period ending 30 June 2022 there were no businesses combined with
the Content practice.

 

Data & Digital Media practice

¤      On 11 January 2022, S(4)Capital Plc announced the business
combination between MediaMonks and 4 Mile Analytics, a California-based leader
in data analytics, data engineering, data governance, software engineering, UX
design and project & product management, for an expected total
consideration, including contingent consideration, of approximately £25.1
million. Since the acquisition date, 4Mile contributed £4.4 million to the
Group's revenue and £1.0 million profit for the six-month ended 30 June 2022.
Once the opening balance sheet is finalised the purchase price allocation can
be concluded and therefore the assets and liabilities remain provisional.
During the measurement period, S(4)Capital plc will obtain the information
necessary to identify and measure the assets and liabilities and
retrospectively adjust the provisional amounts recognised at the acquisition
date.

 

Technology Services practice

¤    On 16 May 2022, S(4)Capital Plc announced the business combination
between TheoremOne and Media.Monks, a California-based leader in agile,
full-stack, innovation, engineering, and design and helps major enterprises
achieve strategic digital transformation, for an expected total consideration,
including contingent consideration, of approximately £144.2 million. Since
the acquisition date, TheoremOne contributed £9.3 million to the Group's
revenue and £3.9 million profit for the six-month ended 30 June 2022. Once
the opening balance sheet is finalised the purchase price allocation can be
concluded and therefore the assets and liabilities remain provisional. During
the measurement period, S(4)Capital plc will obtain the information necessary
to identify and measure the assets and liabilities and retrospectively adjust
the provisional amounts recognised at the acquisition date.

 

The total consideration, including contingent consideration, for the above two
transactions is expected to be approximately £169.2 million.

 

At the end of the reporting period the purchase price allocation for 4 Mile
Analytics and TheoremOne have not been fully completed and therefore the
acquisition accounting and resulting goodwill recognised remains provisional.
During the measurement period in 2022, S(4)Capital Group will obtain the
information necessary to identify and measure the identifiable intangible
assets and retrospectively adjust the provisional amounts recognised at the
acquisition date.

 

Goodwill and financial statement line items

The goodwill represents the potential growth opportunities and synergy effects
from the acquisitions. The goodwill for 4Mile and TheoremOne is potentially
deductible for tax purposes. Trade receivables, net of expected credit losses,
acquired are considered to be fair value and are expected to be collectable in
full. The gross contractual amounts receivable of the acquired companies at
the acquisition date are £8.9 million and the best estimate at the
acquisition date of the contractual cash flows not expected to be collected is
£2 million, which is adjusted in the acquisition workings.

 

Contingent consideration arising from business combinations is fair valued,
with key inputs including the probability of success of the combinations
achieving target, consideration of potential delays and the expected levels of
future revenues. The contingent consideration is contingent on the acquired
companies achieving their 2022 results and, in some cases their 2023 results,
as forecasted upon acquiring the subsidiary. The contingent considerations are
included for the maximum amount of the consideration expected to be paid which
is in line with management's estimate of expected pay-out. In 2022, the
contingent consideration arising from business combinations is £12.5 million.
The contingent consideration can be materially lower in case the acquired
companies do not reach their forecasted results. Contingent consideration
classified as a liability is subject to remeasurement at each reporting date
until its ultimate settlement date. Any change in the fair value of the
liability due to events that occur after the acquisition date would be
recognised in the profit or loss.

 

Deferred considerations are commonly expected to be paid on the second-year
anniversary of the acquisition date. Holdbacks, as part of the purchase
consideration are in some cases held in third party escrow accounts and are
expected to be released within four years of the acquisition date. As at 30
June 2022, the third party escrow balances are reported under non-current
other receivables and current other receivables in line with the expected
release dates.

 

The contingent consideration of £126.7 million and holdbacks of £30.2
million as at 30 June 2022 includes £73.2million of employment linked
payables. During the reporting period, an amount of £15.9 million of
contingent consideration and holdbacks have been paid.

 

The total acquisition costs of £3.6 million (2021: £1.7 million) have been
recognised under acquisition and set-up related expenses in the statement of
profit or loss.

 

Since the acquisition date, the acquired companies, 4 Mile Analytics and
TheoremOne, contributed £13.7 million to the Group's revenue and £5.0
million into the Group's profit for the half year period ended 30 June 2022.

 

If the acquisitions had occurred on 1 January 2022, the Group's revenue would
have been £469.0 million and the Group's loss for the year would have been
£107.7 million.

Restatements

As stated on page 18 of the Group's interim report for the period ended 30
June 2021, the initial accounting for the business combination of Tomorrow,
Jam3, Staud Studios and Raccoon, were incomplete by the end of the six-month
reporting period ended 30 June 2021. Therefore, the assets and liabilities
acquired were not fully identified, were consequently not fully measured, and
were therefore not fully deducted from goodwill as at 30 June 2021.

 

In the second half of 2021, S(4)Capital Group obtained the information
necessary to identify and measure the identifiable assets and liabilities for
the business combinations of Tomorrow, Jam3, Staud Studios and Raccoon and has
adjusted its assets and liabilities as of 30 June 2021, as required by IFRS 3,
as follows:

 

                                                                         30 June 2021                Adjustment                        30 June 2021
                                                                         reported                                                      restated
 Restatement Note                                                        £'000                       £'000                             £'000
 Intangible assets - Customer relationships                              22,038                      17,067                                        39,105
 Intangible assets - Brand names                                                        654          657                               1,311
 Intangible assets - Order backlog                                       1,321                                          338            1,659
 Intangible assets - Software                                            661                         168                               829
 Property, plant and equipment, ROU assets                                          5,264            (570)                             4,694
 Cash and cash equivalents                                                          4,026            122                               4,148
 Trade and other receivables                                                      12,706             (2,698)                                       10,008
 Other non-current assets                                                48                          -                                 48
 Trade and other payables                                                (6,509)                     (211)                                        (6,720)
 Current taxation                                                        (7,360)                     (30)                              (7,390)
 Lease liabilities                                                                (3,150)            54                                            (3,096)
 Other non-current liabilities                                                       (773)           (25)                                           (798)
 Deferred taxation                                                                (6,367)            3,520                             (2,847)
 Net assets                                                              22,559                      18,392                            40,951
 Goodwill                                                                         73,431             (22,302)                          51,129

 Total purchase consideration                                            95,990                                      (3,910)                     92,080

 Payment in kind (common stock)                                                   21,740             -                                 21,740
 Cash                                                                             36,218                            (1,332)                      34,886
 Deferred consideration                                                  18,164                      (1,329)                           16,835
 Contingent consideration                                                19,037                                      (1,130)                       17,907
 Holdback obligations                                                    831                         (119)                             712

 Total purchase consideration                                            95,990                                      (3,910)           92,080
 Purchase consideration - cash                                           36,218                      (1,332)                                     34,886
 Cash and cash equivalents                                                          4,026            122                               4,148

 Cash outflow on acquisition (net of cash acquired)                      32,192                      (1,454)                           30,738

 

In addition to the above, the Group's balance sheet as at 30 June 2021 was
also restated for the fair value adjustments for the business combinations in
2020 which include Orca, Brightblue, Metric Theory and Decoded. Details are
provided in note 4 on page 127 of the Annual Report and Accounts 2021.

 

The profit and loss account for the period ended 30 June 2021 was restated for
the amortisation (£0.5 million charge) and related tax (£1.4 million charge)
as a result of the above restatements.

 

As stated on page 124 of the Group's 2021 annual accounts report, the initial
accounting for the business combination of Cashmere, Maverick and Raccoon,
were incomplete by the end of the reporting period ended 31 December 2021. As
required by IFRS 3, the following adjustments have been made to deferred tax
and consideration based on the information obtained post 31 December 2021,
which had no material impact on the profit and loss statement.

 

 

                                                                         31 Dec 2021            Adjustment                            31 Dec 2021
                                                                         reported                                                     restated
 Restatement Note                                                        £'000                  £'000                                 £'000
 Intangible assets - Customer relationships                              86,552                 -                                     86,552
 Intangible assets - Brand names                                         2,804                  -                                     2,804
 Intangible assets - Order backlog                                       3,547                                     -                  3,547
 Intangible assets - Software                                            829                    -                                     829
 Property, plant and equipment, ROU assets                               8,849                                     -                  8,849
 Cash and cash equivalents                                               15,839                 -                                     15,839
 Trade and other receivables                                             20,918                 -                                     20,918
 Other non-current assets                                                703                    -                                     703
 Trade and other payables                                                (21,897)               -                                     (21,897)
 Current taxation                                                        (8,439)                  -                                             (8,439)
 Lease liabilities                                                       (6,354)                -                                     (6,354)
 Other non-current liabilities                                           (2,288)                -                                               (2,288)
 Deferred taxation                                                               (16,337)       (160)                                         (16,497)
 Net assets                                                              84,726                 (160)                                 84,566
 Goodwill                                                                        134,975        416                                   135,391

 Total purchase consideration                                            219,701                                    256               219,957
 Payment in kind (common stock)                                          56,236                 -                                     56,236
 Cash                                                                              77,204       -                                     77,204
 Deferred consideration                                                  28,444                 -                                     28,444
 Contingent consideration                                                57,817                                  256                             58,073

 Total purchase consideration                                            219,701                                 256                  219,957

 Purchase consideration - cash                                           77,204                 -                                     77,204
 Cash and cash equivalents                                               15,839                                       -                          15,839

 Cash outflow on acquisition (net of cash acquired)                                61,365       -                                     61,365

 
6.   Segment information

 

Revenue from operations
                       Six months ended  Six months ended  Year

                       30 June 2022      30 June 2021      ended

                                                           31 Dec 2021
                       £000              £000              £000

 Services              446,439           279,288           686,601

 Total                 446,439           279,288           686,601

 

Operating segments

Operating segments are reported in a manner consistent with the internal
reporting provided to the chief operating decision-maker. The chief operating
decision maker has been identified as the Directors and executive management
of S⁴Capital Group.

 

During the reporting period, S⁴Capital Group has been active in three
segments:

¤      Content Practice: Creative content, campaigns and assets at a
global scale for paid, social and earned media - from digital platforms and
apps to brand activations that aim to convert consumers at every possible
touchpoint.

¤     Data&Digital Media Practice: Full-service campaign management
analytics, creative production and ad serving, platform and systems
integration and transition and training and education.

¤      Technology Services: Digital transformation services in providing
advanced digital product design, engineering services and delivery services.

 

The customers are primarily businesses across technology, FMCG and media &
entertainment. Any intersegment transactions are based on commercial terms.

 

The Board of Directors monitor the results of the operating segments
separately for the purpose of making decisions about resource allocation and
performance assessment prior to charges for tax, depreciation and
amortisation.

 

Operating segment information under the primary reporting format is disclosed
below:

 

                                                                  Content  Data &          Technology Services  Total

 Six months ended 30 June 2022                                             Digital Media
                                                                  £000     £000            £000                 £000

 Gross profit                                                     250,180  100,664         24,433               375,277

 Segment profit(*)                                                13,950   17,362          8,831                40,143

 Overhead cost                                                                                                  (10,050)
 Adjusted non-recurring and acquisition related expenses                                                        (76,578)
 Depreciation and amortisation(**)                                                                              (28,869)
 Net Finance expenses and gain on net monetary position                                                         (10,224)

 Loss before income tax                                                                                         (85,578)

* Including £7.1 million depreciation on right-of-use assets.

** Excluding £7.1 million depreciation on right-of-use assets.

 

 Six months ended 30 June 2021                                        Content  Data &          Total(2)

                                                                               Digital Media
                                                                      £000     £000            £000

 Gross profit                                                         157,047  79,615          236,662

 Segment profit(*)                                                    16,750   22,437          39,187

 Overhead cost                                                                                 (4,840)
 Adjusted non-recurring and acquisition related expenses                                       (29,927)
 Depreciation and amortisation(**)                                                             (21,010)
 Net Finance expenses                                                                          (3,250)

 Loss before income tax                                                                        (19,840)

* Including £5.0 million depreciation on right-of-use assets.

** Excluding £5.0 million depreciation on right-of-use assets.

 

 Year ended 31 December 2021                                      Content  Data &          Technology Services  Total

                                                                           Digital Media
                                                                  £000     £000            £000                 £000

 Gross profit                                                     385,552  167,079         7,632                560,263

 Segment profit(*)                                                52,286   55,024          3,087                110,397

 Overhead cost                                                                                                  (9,410)
 Adjusted non-recurring and acquisition related expenses                                                        (97,372)
 Depreciation and amortisation(**)                                                                              (45,670)
 Net finance expenses and loss on net monetary position                                                         (13,595)

 Loss before income tax                                                                                         (55,650)

* Including £10.8 million depreciation on right-of-use assets

** Excluding £10.8 million depreciation on right-of-use assets

 

7.   Income tax
                                                                       Six months ended  Six months ended  Year

                                                                       30 June 2022      30 June 2021(2)   ended

                                                                                                           31 Dec 2021
                                                                       £000              £000              £000

 Current tax for the year                                              (6,325)           (7,377)           (12,638)
 Adjustments for current tax of prior years                            -                 462               620

 Total current tax                                                     (6,325)           (6,915)           (12,018)
 Movement in deferred tax liabilities                                  6,174             3,525             6,594
 Movement in deferred tax assets                                       3,332             243               4,359

 Income tax credit/(expense)                                           3,181             (3,147)           (1,065)

 
8.   Earnings per share
                                                                     Six months ended  Six months ended  Year

                                                                     30 June 2022      30 June 2021(2)   ended

                                                                                                         31 Dec 2021

 Loss attributable to owners of the Company (£'000)                  (82,397)          (22,987)          (56,715)
 Weighted average number of ordinary shares                          567,714,015       544,589,568       551,752,618

 Basic loss per share (pence)                                        (14.5)            (4.2)             (10.3)

 Diluted loss per share (pence)                                      (14.5)            (4.2)             (10.3)

 

Earnings per share is calculated by dividing the net result attributable to
the shareowners of the S(4)Capital Group by the weighted average number of
Ordinary Shares in issue during the period.

 
9.   Intangible assets

 

                                         Goodwill              Customer relationships  Brands   Order Backlog  Other    Total
                                         £000                  £000                    £000     £000           £000     £000

 Cost                                    498,113               307,120                 18,557   11,794         11,207   846,791
 Accumulated amortisation                -                     (32,243)                (3,121)  (7,604)        (2,757)  (45,725)

 Net book value at 1 January 2021        498,113               274,877                 15,436   4,190          8,450    801,066

 Acquired through business combinations  73,431                22,038                  654      1,321          661      98,105
 Additions                               -                     -                       -        -              411      411
 Amortisation charge for the period      -                     (11,965)                (1,316)  (2,945)        (1,303)  (17,529)
 Foreign exchange differences            (13,480)              (6,846)                 (471)    (76)           (162)    (21,035)

 Total transactions during the period    59,951                3,227                   (1,133)  (1,700)        (393)    59,952

 Cost                                    558,064               321,310                 18,652   12,751         12,344   923,121
 Accumulated amortisation                -                     (43,206)                (4,349)  (10,261)       (4,287)  (62,103)

 Net book value at 30 June 2021(*)       558,064               278,104                 14,303   2,490          8,057    861,018

 Restatement(7)                          (20,916)              17,900                  650      203            178      (1,985)

 Net book value at 30 June 2021          537,148               296,004                 14,953   2,693          8,235    859,033
 Acquired through business combinations  82,460                46,614                  1,500    2,023          (10)     132,587
 Additions                               -                     -                       -        -              3,047    3,047
 Amortisation charge for the period      -                     (14,797)                (1,996)  (3,435)        (1,734)  (21,962)
 Foreign exchange differences            5,018                 3,056                   40       48             48       8,210

 Total transactions during the period    87,478                34,873                  (456)    (1,364)        1,351    121,882

 Cost                                    624,626               389,040                 20,883   14,987         15,203   1,064,739
 Accumulated amortisation                -                     (58,163)                (6,386)  (13,658)       (5,617)  (83,824)

 Net book value at 31 December 2021      624,626               330,877                 14,497   1,329          9,586    980,915

 Restatement(8)                                    411         -                       -        -              -        411
 Net book value at 31 December 2021      625,037               330,877                 14,497   1,329          9,586    981,326
 Acquired through business combinations  52,731                88,827                  2,247    7,845          325      151,975
 Additions                               -                     -                       -        -              557      557
 Amortisation charge for the period      -                     (16,835)                (2,327)  (3,250)        (1,818)  (24,230)
 Foreign exchange differences            49,466                28,717                  942      152            630      79,907

 Total transactions during the period    102,197               100,709                 862      4,747          (306)    208,209

 Cost                                    727,234               511,386                 24,724   23,923         17,226   1,304,493
 Accumulated amortisation                -                     (79,800)                (9,365)  (17,847)       (7,946)  (114,958)

 Net book value at 30 June 2022          727,234               431,586                 15,359   6,076          9,280    1,189,535

* Goodwill has been restated for the initial accounting for the business combination of Orca, Brightblue, Metric Theory, Decoded amounting to £19.2 million. (

)
10.       Trade and other receivables
                               Six months ended  Six months ended  Year

                               30 June 2022      30 June 2021      ended

                                                                   31 Dec 2021
                               £000              £000              £000

 Trade receivables             271,611           199,142           271,747
 Prepayments                   16,708            6,724             14,516
 Accrued income                43,337            18,130            36,870
 Other receivables             18,075            9,989             12,365

 Total                         349,731           233,985           335,498

 

The Group applies the IFRS 9 simplified approach to measuring expected credit
losses which uses a lifetime expected loss allowance for all trade
receivables. A provision for expected credit loss of £5.8 million was
recognised on the Group's trade receivables at the end of the period (30 June
2021 £4.7 million, 31 December 2021 £5.3 million).

 
11.       Loans and borrowings
 Loans and borrowings                        Bank loans  Senior secured term loan B (TLB)  Transaction costs             Total

                                                                                                              Loan

                                                                                                              interest
                                             £000        £000                              £000               £000       £000

 Balance as at 1 January 2021                91,285      -                                 (844)              -          90,441

 Additions                                   24,057      -                                 -                  -          24,057
 Acquired through business combinations      424         -                                 -                  -          424
 Charged to profit-or-loss                   -           -                                 92                 -          92
 Exchange rate differences                   (2,797)     -                                 26                 -          (2,771)

 Balance as at 30 June 2021                  112,969     -                                 (726)              -          112,243

 Additions                                   575         318,938                           (8,379)            -          311,134
 Acquired through business combinations      2,336       -                                 -                  -          2,336
 Loans waived                                (1,592)     -                                 -                  -          (1,592)
 Repayments                                  (110,895)   -                                 -                  (5,530)    (116,425)
 Charged to profit-or-loss                   -           -                                 1,191              6,169      7,360
 Exchange rate differences                   (67)        (3,833)                           (47)               (15)       (3,962)

 Balance as at 31 December 2021              3,326       315,105                           (7,961)            624        311,094

 Additions                                   2,864       -                                 (288)              -          2,576
 Acquired through business combinations      258         -                                 -                  -          258
 Loans waived                                (266)       -                                 -                  -          (266)
 Repayments                                  (166)       -                                 -                  (6,117)    (6,283)
 Charged to profit-or-loss                   -           -                                 517                6,115      6,632
 Exchange rate differences                   114         6,720                             (127)              15         6,722

 Balance as at 30 June 2022                  6,130       321,825                           (7,859)            637        320,733

 Repayment obligations coming 12 months      4,763       -                                 -                  637        5,400

 Non-current balance as at 30 June 2022      1,367       321,825                           (7,859)            -          315,333

 

Facility agreement

On 6 August 2021, S(4)Capital Group signed a new facility agreement,
consisting of a Term Loan B (TLB) of EUR 375 million and a multicurrency
Revolving Credit Facility (RCF) of £100 million. The interest on the
facilities is the aggregate of the variable interest rate (EURIBOR, LIBOR or,
in relation to any loan in GBP, SONIA) and a margin based on leverage (between
2.25% and 3.75%). The duration of the facility agreement is seven years in
relation to the TLB, therefore the termination date is August 2028, and five
years in relation to the RCF, therefore the termination date is August 2026.
S(4)Capital Group has pledged the assets of its companies as security for this
facility. During the reporting period the RCF remained fully undrawn.

 

The average interest rate of the outstanding loans amounts to 3.58% (six-month
period ending 30 June 2021 1.38%, 12-month period ending 31 December 2021
2.96%). The average effective interest rate for the outstanding loans is 3.58%
(six-month period ending 30 June 2021 1.34%, 12-month period ending 31
December 2021 2.93%) and during the period interest expense of £6.6 million
(six-month period ending 30 June 2021 £0.8 million, 12-month period ending 31
December 2021 £6.2 million) was recognised.

 

The facility agreement imposes certain covenants on the Group. The loan
agreement states that (subject to certain exceptions) S(4)Capital Group will
not provide any other security over its assets and receivables and will ensure
that the net debt will not exceed 4.50:1 of the proforma earnings before
interest, tax, depreciation, and amortisation, measured at the end of any
relevant period of 12 months ending each semi-annual date in a financial year.

 

During the year S(4)Capital Group complied with the covenants set in the loan
agreement.

 

 
12.       Trade and other payables
                             Six months ended  Six months ended  Year

                             30 June 2022      30 June 2021(7)   ended

                                                                 31 Dec 2021
                             £000              £000              £000

 Trade payables              178,876           147,117           204,985
 Accruals                    71,603            51,962            51,446
 Deferred income             56,841            26,892            58,887
 Other payables              10,991            -                 8,741

 Total                       318,311           225,971           324,059

 

 
13.       Cashflow from operations

The following table shows the items included in the cash flows from
operations.

 

                                                           Six months ended 30 June 2022           Six months ended 30 June 2021(2)           Year ended 31 Dec 2021
                                                 £000      £000                           £000     £000                              £000     £000

 Cash flows from operating activities
    Loss before income tax                                 (85,578)                                (19,840)                                   (55,650)
    Financial income and expenses                          9,604                                   3,250                                      12,251
    Depreciation and amortisation                          36,013                                  25,960                                     56,456
    Share based compensation                               6,880                                   6,312                                      13,876
    Acquisition and set-up related expenses      69,698                                   23,615                                     83,496
    Contingent consideration paid(*)             (32,331)                                 (3,402)                                    (9,985)
                                                           37,367                                  20,213                                     73,511
    Loss on the net monetary position                      620                                     -                                          1,344
    Increase in trade and other receivables                40,882                                  (38,657)                                   (131,662)
    Increase in trade and other payables                   (48,121)                                19,953                                     98,370
 Cash flows from operations                                (2,333)                                 17,191                                     68,496

* Contingent consideration tied to employment is deemed remuneration expenses
according to IFRS 3.

 

14.       Related party transactions

Details of compensation for key management personnel for the 12 months to 31
December 2021 are disclosed on pages 71 to 91 of the Annual Report and
Accounts 2021. Apart from the key management personnel compensation and the
interest in S4S Ventures noted below, S(4)Capital Group did not have any other
related party transactions during the financial period (2021: nil).

 

Interest in S4S Ventures

The Group, through its subsidiary S(4)Capital 2 Limited a directly owned
subsidiary within the S4 Group ("S4"), together with Stanhope Capital LLP
("Stanhope LLP"), through its subsidiary Portman Square General Partner S.à
r.l. ("Stanhope"), subscribed for the initial €6,000 of shares each to
incorporate S4S Ventures General Partner S.à r.l. ("GP"), a Luxemburg
company. The GP has since established two S4S Ventures funds established in
Luxemburg and the US. Transactions pertaining to the fund were immaterial as
at the half year.

 

 

15.       Reconciliation to non-GAAP measures of performance

Management includes non-GAAP measures as they consider these measures to be
both useful and necessary. They are used by management for internal
performance analyses; the presentation of these measures facilitates
comparability with other companies, although management's measures may not be
calculated in the same way as similarly titled measures reported by other
companies; and these measures are useful in connection with discussions with
the investment community.

 

 

 Six months ended 30 Jun 2022                                Reported  Amortisation(*)  Acquisition and set-up related expenses(**)  Share based compensation  Adjusted(6)
                                                             £000      £000             £000                                         £000                      £000

 Operating profit / (loss)                                   (75,354)  24,229           69,698                                       6,880                     25,453
 Net finance expenses and loss on monetary position          (10,224)  -                -                                            -                         (10,224)

 Profit / (loss) before income tax                           (85,578)  24,229           69,698                                       6,880                     15,229
 Income tax expense                                          3,181     (6,444)          -                                            -                         (3,263)

 Profit / (loss) for the period                              (82,397)  17,785           69,698                                       6,880                     11,966

*  Amortisation relates to the amortisation of intangible assets identified
as part of the purchase price allocation exercise as a result of the
acquisitions.

** Acquisition and set-up related expenses relate to acquisition related
advisory fees of £3.6 million, contingent consideration as remuneration of
£67.8 million and remeasurement gain on contingent considerations of £1.7
million.

 

 

 

 Six months ended 30 Jun 2021(2)                     Reported  Amortisation(*)  Acquisition and set-up related expenses(**)  Share based compensation  Adjusted(6)
                                                     £000      £000             £000                                         £000                      £000

 Operating profit / (loss)                           (16,590)  17,987           23,615                                       6,312                     31,324
 Net finance expenses                                (3,250)   -                -                                            -                         (3,250)

 Profit / (loss) before income tax                   (19,840)  17,987           23,615                                       6,312                     28,074
 Income tax expense                                  (3,147)   (6,582)          -                                            -                         (9,729)

 Profit / (loss) for the period                      (22,987)  11,405           23,615                                       6,312                     18,345

* Amortisation relates to the amortisation of intangible assets identified as
part of the purchase price allocation exercise as a result of the
acquisitions.

** Acquisition and set-up related expenses relate to acquisition related
advisory fees of £3.6 million, bonuses of £0.3 million and revaluation of
contingent considerations of £19.7 million.

 

 Year ended 31 Dec 2021                                      Reported  Amortisation(*)  Acquisition and set-up related expenses(**)  Share based compensation  Adjusted(6)
                                                             £000      £000             £000                                         £000                      £000

 Operating profit / (loss)                                   (42,055)  39,491           83,496                                       13,876                    94,808
 Net finance expenses and loss on monetary position          (13,595)  -                -                                            -                         (13,595)

 Profit / (loss) before income tax                           (55,650)  39,491           83,496                                       13,876                    81,213
 Income tax expense                                          (1,065)   (6,941)          (1,426)                                      -                         (9,432)

 Profit / (loss) for the period                              (56,715)  32,550           82,070                                       13,876                    71,781

* Amortisation relates to the amortisation of intangible assets identified as
part of the purchase price allocation exercise as a result of the
acquisitions.

** Acquisition and set-up related expenses relate to acquisition-related
advisory fees of £10.5 million, bonuses of £0.8 million, contingent
consideration as remuneration of £70.5 million (out of which £10.0 million
is cash) and remeasurement loss on contingent considerations of £1.7 million.

 

 

 Reconciliation to adjusted operational EBITDA                Six months ended  Six months ended  Year

                                                              30 June 2022      30 June 2021(2)   ended

                                                                                                  31 Dec 2021
                                                       £000   £000              £000

 Operating profit / (loss)                                    (75,354)          (16,590)          (42,055)

 Amortisation of intangible assets                            24,229            17,987            39,491
 Acquisition and set-up related expenses                      69,698            23,615            83,496
 Share based compensation                                     6,880             6,312             13,876
 Depreciation property, plant and equipment(*)                4,640             3,023             6,179

 Operational EBITDA                                           30,093            34,347            100,987

* Depreciation property, plant and equipment is exclusive of depreciation on
right-of-use assets.

 

 

 Billings(1)                       Six months ended  Six months ended  Year

                                   30 June 2022      30 June 2021      ended

                                                                       31 Dec 2021
                                   £000              £000              £000

 Revenue                           446,439           279,288           686,601

 Pass-through expenses             319,202           268,259           610,249

 Billings                          765,641           547,547           1,296,850

 

 

 

 Adjusted(6) Basic net profit per share                                                      Six months ended  Six months ended  Year

                                                                                             30 June 2022      30 June 2021(2)   ended

                                                                                                                                 31 Dec 2021

 Weighted average number of shares in issue                                                  567,714,015       544,589,568       551,752,618
 Adjusted(6) net profit attributable to equity of owners of the company (£000)               11,966            18,345            71,781

 Adjusted(6) Basic net earnings per share                                                    2.1               3.4               13.0

 

As at 30 June 2022 the outstanding number of shares is 556,085,466.

 

 

16.       Events occurring after the reporting period

 

Business combinations

¤    On 01 July 2022, S(4)Capital Plc announced the business combination
between MediaMonks and XX Artist, an award-winning Social Media Marketing
agency headquartered in Los Angeles who also touts an industry-leading talent
social practice, working with over 40 top musicians, actors, artists and
public figures on their digital platforms, for a total estimated consideration
of £20.1 million for 100% of equity and voting rights. The initial accounting
for the business combination has not been completed at the time the interim
financial statements were authorised for issue.

 

Capital reduction

¤      The Company is in the process of undertaking a reduction of
capital to affect the cancellation of: (i) the C ordinary shares resulting
from the capitalisation of the sum of £205,717,000 standing to the credit of
the Company's merger reserve and; (ii) the entire amount standing to the
credit of the Company's share premium account (the "Capital Reduction"), in
order to create distributable reserves. The Capital Reduction was approved by
shareowners at the Company's Annual General Meeting held on 16 June 2022. As
announced on 13 September 2022, the Capital Reduction was approved by the High
Court of Justice of England and Wales on 13 September 2022 and is expected to
be registered by the Registrar of Companies no later than 28 September 2022,
upon which the Capital Reduction will become effective. This will provide the
Company with the flexibility to make future purchases of its own shares and/or
to make future ordinary course dividends although, at this time, the Board
confirms that it has no current plans to do so. The Board continues to review
the advisability of declaring a modest dividend in future.

 

17.       Principal risks and uncertainties

 

The key risks for the Group achieving their objectives remain largely the same
as those reported in the Annual Report and Accounts 2021 and can be found on
page 33 up to and including page 38. A description of the risks and
uncertainties have been included below.

 

Economic environment

Adverse developments in the global economy or the local economies in
the territories where the Group has operations could impact the level
of demand for the Group's services

 

People and leadership

The quality of the services provided by the Group's businesses are
fundamentally derived from the quality of the Group's people. The Group's
performance could therefore be adversely affected if it is not able to
recruit, train and retain key talent in the Group's businesses and at the
Group level.

 

Strategic

The Group's future results of operation and financial performance are partly
dependent on the successful implementation of the Group's strategy. The
Group's strategy is to build a purely digital multinational advertising and
marketing services business, initially by business combinations and long term
through robust organic growth.

 

The Group's strategy envisages that it will continue to grow rapidly.
The Group may not have the infrastructure, management time and/or governance
structure to be able to grow at the desired speed and/or to fully integrate
new businesses into the Group.

 

The Group has combined with a large number of businesses, which are being
integrated into the Group, and the Group's strategy envisages further
combinations. The Group's performance could be adversely affected if the
combined businesses are not successfully integrated into the Group.

 

The Group is dependent on relationships with certain third parties with
significant market positions, particularly Google Marketing Platform and
the rest of the Google advertising ecosystem and an unnamed
telecommunications company (subject to a NDA), but also Amazon and Meta.

 

As part of the Group's strategy, the Directors intend to identify suitable
combination opportunities. The Group may not successfully identify and
complete, or, if completed, integrate suitable combination opportunities in
the future.

 

The Group conducts due diligence as it deems reasonably practicable and
appropriate based on the facts and circumstances applicable to any business
combination under consideration. Material facts or circumstances may not be
revealed in the due diligence and may surface once the integration starts.

 

As the Group has been established through combinations, and the Company was
only listed on the London Stock Exchange in 2018, the Group's control
environment and governance arrangements are relatively in their infancy in
comparison to other listed companies, which could negatively impact on the
financial position and prospects of the Group.

 

Google, a key customer to us, recently announced that third-party cookies
would be blocked in Chrome by 2023. As a result, in the next 12 months,
third-party cookies will become effectively unusable for advertising
measurement and many forms of third-party data already challenged by GDPR
since May 2018, will cease to exist.

 

Competitive environment

The digital media and communication services industry is highly competitive.
The Group's revenues and/or margins could be reduced if clients are lost to
competitors, competition erodes the Group's pricing power or the economic
environment results in lower demand for advertising and marketing services of
the type which the Group provides. The advertising and marketing services
industry is subject to significant and rapid change.

 

IT and data security

The Group is subject to a number of laws relating to privacy and data
protection governing its ability to collect and use personal information.
These data protection and privacy-related laws and regulations are becoming
increasingly restrictive and complex and may result in greater regulatory
oversight and increased levels of enforcement and sanctions. The European
Union's General Data Protection Regulation (GDPR) and, the UK version of GDPR,
both provide for fines of up to 4% of global turnover to be levied for
breaches.

 

The Group may be vulnerable to hacking, identity theft and fraud.

 

The intellectual property rights of the Group are important to its business.
There is a risk that title to the relevant intellectual property rights has
not been properly assigned to the Group. There is a risk that third-party
distributors of intellectual property could allege that the Group has not
complied with the conditions of a licence.

 

Financial, regulatory, sanctions and taxation

The Group has exposure to credit risk through the default of a client or other
counterparty.

 

The Group does and expects to continue to generate a significant proportion of
its revenue in US dollars and other currencies. There is a risk that any
significant movement in foreign exchange rates between Pound Sterling and
other currencies in which revenue is generated could have an impact on the
Group's results and financial position.

 

The Group is and will continue to be subject to strict anti-corruption,
anti-bribery and anti-trust legislation and enforcement in the countries in
which it operates.

 

The Group may be subject to regulations restricting its activities or
effecting changes in taxation.

 

The Group is and will continue to be subject to the laws of the UK, the US,
the EU and other jurisdictions that impose sanctions and regulate the supply
of services to certain countries.

 

Responsibility statement

 

The directors confirm that these unaudited consolidated interim financial
statements have been prepared in accordance with UK adopted International
Accounting Standard 34, 'Interim Financial Reporting' and the Disclosure
Guidance and Transparency Rules sourcebook of the United Kingdom's Financial
Conduct Authority and that the interim management report includes a fair
review of the information required by DTR 4.2.7 and DTR 4.2.8, namely:

¤      an indication of important events that have occurred during the
first six months and their impact on the condensed set of financial
statements, and a description of the principal risks and uncertainties for the
remaining six months of the financial year; and

¤       material related-party transactions in the first six months and
any material changes in the related-party transactions described in the last
annual report.

 

The maintenance and integrity of the S(4)Capital plc website is the
responsibility of the directors; the work carried out by the authors does not
involve consideration of these matters and, accordingly, the auditors accept
no responsibility for any changes that might have occurred to the interim
financial statements since they were initially presented on the website.

 

The directors of S(4) Capital plc are listed in the S(4) Capital plc annual
report for 31 December 2021 (with the exception of the following changes in
the period: Mr Peter Rademaker and Mr Peter Kim resigned on 16 June 2022, and
Mr Colin Day was appointed on 2 August 2022). A list of current directors is
maintained on the S(4) Capital plc website: www.s4capital.com
(http://www.s4capital.com)

 

Signed on behalf of the Board on 21 September 2022

 

 

 

 

Sir Martin Sorrell
        Mary Basterfield

Executive Chairman
    Group Chief Financial Officer

 

 

 

Independent review report to S4 Capital plc

Report on the condensed consolidated interim financial statements

 

Our conclusion

We have reviewed S4 Capital plc's condensed consolidated interim financial
statements (the "interim financial statements") in the unaudited consolidated
interim financial statements of S4 Capital plc for the 6 month period ended 30
June 2022 (the "period").

 

Based on our review, nothing has come to our attention that causes us to
believe that the interim financial statements are not prepared, in all
material respects, in accordance with UK adopted International Accounting
Standard 34, 'Interim Financial Reporting' and the Disclosure Guidance and
Transparency Rules sourcebook of the United Kingdom's Financial Conduct
Authority.

 

The interim financial statements comprise:

 

·      the unaudited consolidated interim balance sheet as at 30 June
2022;

·      the unaudited consolidated interim statement of profit or loss and
unaudited consolidated interim statement of comprehensive income for the
period then ended;

·      the unaudited consolidated interim statement of cash flows for the
period then ended;

·      the unaudited consolidated interim statement of changes in equity
for the period then ended; and

·      the explanatory notes to the interim financial statements.

 

The interim financial statements included in the unaudited consolidated
interim financial statements of S4 Capital plc have been prepared in
accordance with UK adopted International Accounting Standard 34, 'Interim
Financial Reporting' and the Disclosure Guidance and Transparency Rules
sourcebook of the United Kingdom's Financial Conduct Authority.

 

Basis for conclusion

We conducted our review in accordance with International Standard on Review
Engagements (UK) 2410, 'Review of Interim Financial Information Performed by
the Independent Auditor of the Entity' issued by the Financial Reporting
Council for use in the United Kingdom. A review of interim financial
information consists of making enquiries, primarily of persons responsible for
financial and accounting matters, and applying analytical and other review
procedures.

 

A review is substantially less in scope than an audit conducted in accordance
with International Standards on Auditing (UK) and, consequently, does not
enable us to obtain assurance that we would become aware of all significant
matters that might be identified in an audit. Accordingly, we do not express
an audit opinion.

 

We have read the other information contained in the unaudited consolidated
interim financial statements and considered whether it contains any apparent
misstatements or material inconsistencies with the information in the interim
financial statements.

 

Conclusions relating to going concern

Based on our review procedures, which are less extensive than those performed
in an audit as described in the Basis for conclusion section of this report,
nothing has come to our attention to suggest that the directors have
inappropriately adopted the going concern basis of accounting or that the
directors have identified material uncertainties relating to going concern
that are not appropriately disclosed. This conclusion is based on the review
procedures performed in accordance with this ISRE. However, future events or
conditions may cause the group to cease to continue as a going concern.

 

 

Responsibilities for the interim financial statements and the review

 

Our responsibilities and those of the directors

The unaudited consolidated interim financial statements, including the interim
financial statements, is the responsibility of, and has been approved by the
directors. The directors are responsible for preparing the unaudited
consolidated interim financial statements in accordance with the Disclosure
Guidance and Transparency Rules sourcebook of the United Kingdom's Financial
Conduct Authority. In preparing the unaudited consolidated interim financial
statements, including the interim financial statements, the directors are
responsible for assessing the group's ability to continue as a going concern,
disclosing, as applicable, matters related to going concern and using the
going concern basis of accounting unless the directors either intend to
liquidate the group or to cease operations, or have no realistic alternative
but to do so.

 

Our responsibility is to express a conclusion on the interim financial
statements in the unaudited consolidated interim financial statements based on
our review. Our conclusion, including our Conclusions relating to going
concern, is based on procedures that are less extensive than audit procedures,
as described in the Basis for conclusion paragraph of this report. This
report, including the conclusion, has been prepared for and only for the
company for the purpose of complying with the Disclosure Guidance and
Transparency Rules sourcebook of the United Kingdom's Financial Conduct
Authority and for no other purpose. We do not, in giving this conclusion,
accept or assume responsibility for any other purpose or to any other person
to whom this report is shown or into whose hands it may come save where
expressly agreed by our prior consent in writing.

 

 

 

 

PricewaterhouseCoopers LLP

Chartered Accountants

London

21 September 2022

 

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